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You're Overthinking Your Ad Setup

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Manage episode 523549579 series 2391845
Content provided by Jon Loomer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Loomer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Advertisers get stuck planning the perfect campaign with 20 or 30 ads across different personas, messaging angles, and formats, only to watch Meta spend most of the budget on one ad after weeks of preparation. But all that upfront planning wastes time you could spend learning from actual results. Jon explains why you should start small with one or two ads, hit publish quickly, and build based on what's actually working instead of what you think will work.

  continue reading

653 episodes

Artwork
iconShare
 
Manage episode 523549579 series 2391845
Content provided by Jon Loomer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jon Loomer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Advertisers get stuck planning the perfect campaign with 20 or 30 ads across different personas, messaging angles, and formats, only to watch Meta spend most of the budget on one ad after weeks of preparation. But all that upfront planning wastes time you could spend learning from actual results. Jon explains why you should start small with one or two ads, hit publish quickly, and build based on what's actually working instead of what you think will work.

  continue reading

653 episodes

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