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Creative Diversification Is the New Targeting
Manage episode 504158289 series 29992
Meta keeps talking about "creative diversification" as the new key to advertising success, replacing the old focus on targeting. Jon breaks down what this actually means with Andromeda's launch and why you need to abandon the 6-ad limit mindset for something much bigger.
639 episodes
Manage episode 504158289 series 29992
Meta keeps talking about "creative diversification" as the new key to advertising success, replacing the old focus on targeting. Jon breaks down what this actually means with Andromeda's launch and why you need to abandon the 6-ad limit mindset for something much bigger.
639 episodes
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