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Ep. 32: AWS RTB Fabric Unpacked: The Next Chapter in Programmatic Evolution

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Manage episode 515206845 series 3490185
Content provided by Seedtag. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Seedtag or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of The Pub Way podcast, Tina and Mike welcome Stephanie Layser, Global Head of Publisher Ad Tech Solutions at Amazon Web Services (AWS).

Stephanie shares exclusive insights on the launch of AWS RTB Fabric, a fully managed, cloud-native framework that simplifies integrations, reduces latency and infrastructure costs, and powers faster real-time bidding.

The conversation also explores agentic workflows, the future of ad serving, and how AWS is helping publishers innovate with AI to build smarter, more efficient monetization strategies.

Interested in being a guest? Contact us: thepubwaypodcast.com/contact

  continue reading

34 episodes

Artwork
iconShare
 
Manage episode 515206845 series 3490185
Content provided by Seedtag. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Seedtag or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of The Pub Way podcast, Tina and Mike welcome Stephanie Layser, Global Head of Publisher Ad Tech Solutions at Amazon Web Services (AWS).

Stephanie shares exclusive insights on the launch of AWS RTB Fabric, a fully managed, cloud-native framework that simplifies integrations, reduces latency and infrastructure costs, and powers faster real-time bidding.

The conversation also explores agentic workflows, the future of ad serving, and how AWS is helping publishers innovate with AI to build smarter, more efficient monetization strategies.

Interested in being a guest? Contact us: thepubwaypodcast.com/contact

  continue reading

34 episodes

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