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How to Succeed in Digital Marketing: Lessons From 20 Years

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Manage episode 483819074 series 2608033
Content provided by Krystal Proffitt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Krystal Proffitt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send Krystal a Text Message.

After 20 years in marketing, I'm sharing exactly what I would do differently if I were starting over today in 2025. These three fundamental strategies will help you stand out in the digital marketing landscape and achieve sustainable success without burning out.
• Storytelling is your competitive advantage against AI and other creators, as your unique experiences cannot be replicated
• The PREPM method (Plan, Record, Edit, Publish, Market) provides a proven system that scales across all content types
• Focus on what matters most to your customers rather than chasing every new trend
• Invest in continuous learning, but remember that clarity comes from taking action, not just thinking
• Treat marketing like a marathon, not a sprint—be strategic and consistent rather than trying to be everywhere at once
• You don't need perfect strategies—you just need to start somewhere and keep improving
Like and subscribe to get more content like this delivered directly to you, and check out our Digital Marketing Tips for Business Owners playlist for additional resources.
Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

  continue reading

Chapters

1. Starting Over in Marketing Today (00:00:00)

2. The Power of Storytelling (00:01:22)

3. Creating a Proven System (00:04:38)

4. Focus, Learn, Practice: A Success Roadmap (00:06:56)

5. Marketing is a Marathon (00:11:54)

533 episodes

Artwork
iconShare
 
Manage episode 483819074 series 2608033
Content provided by Krystal Proffitt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Krystal Proffitt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Send Krystal a Text Message.

After 20 years in marketing, I'm sharing exactly what I would do differently if I were starting over today in 2025. These three fundamental strategies will help you stand out in the digital marketing landscape and achieve sustainable success without burning out.
• Storytelling is your competitive advantage against AI and other creators, as your unique experiences cannot be replicated
• The PREPM method (Plan, Record, Edit, Publish, Market) provides a proven system that scales across all content types
• Focus on what matters most to your customers rather than chasing every new trend
• Invest in continuous learning, but remember that clarity comes from taking action, not just thinking
• Treat marketing like a marathon, not a sprint—be strategic and consistent rather than trying to be everywhere at once
• You don't need perfect strategies—you just need to start somewhere and keep improving
Like and subscribe to get more content like this delivered directly to you, and check out our Digital Marketing Tips for Business Owners playlist for additional resources.
Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

  continue reading

Chapters

1. Starting Over in Marketing Today (00:00:00)

2. The Power of Storytelling (00:01:22)

3. Creating a Proven System (00:04:38)

4. Focus, Learn, Practice: A Success Roadmap (00:06:56)

5. Marketing is a Marathon (00:11:54)

533 episodes

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