Send us a text

Hey there, fellow entrepreneurs! Are you ready for some price setting tips?

Starting a business is like embarking on an epic voyage, full of excitement and endless possibilities. But when it comes to pricing your products or services, it can feel like sailing into uncharted territory. If you’re nodding along, feeling like you’re in the same boat, you’re not alone.

Chances are, you’re more familiar with the role of a consumer than a pricing guru. You’ve seen businesses use all sorts of strategies, but deciphering how they arrived at those price points or why they’ve used that strategy or if it’s even worked for them, that’s a whole different story.

You’ve likely already done your homework, having looked at costs and scoped out the competition. And while those things are important pieces of the determining what prices to offer, they in fact are not where you should begin.

About this Episode

In this episode, I’m sharing three simple price setting tips that’ll help you get started setting your prices in a better way. When you “flip the script” on how you go about setting prices you make it easier to feel confident about what you charge. And you put yourself in a better position to set prices that fit you and your clients. Whether you’re feeling lost, overwhelmed or just curious these insights will be your guiding light.

Listen in as I break down three simple tips that help you build the right prices from your customers and your business needs, rather than what everyone else is doing. Trust me, pricing doesn’t have to give you a headache. You should feel jolt of expansive excitement about how pricing helps you reach your business goals.

Let’s tackle it together and pave the way for prices that not only work for your business but also leave you feeling confident and empowered. Ready to get started? Let’s do this!

What to Listen out for:

• 0:00 Intro
• 01:14 The Importance of Starting Point in Pricing
• 02:38 The Role of Customer in Pricing
• 05:00 Aligning Business Goals with Pricing
• 06:47 The Impact of Mindset on Pricing
• 08:16 Revisiting the Three Key Factors in Pricing
• 11:04 Practical Tips for Clear Mindset in Pricing
• 12:00 Upcoming Masterclass and Courses
• 13:36 Final Thoughts

Episode Links:

The next Pop-Up Pricing Masterclass is on March 5th and we'll be focusing on Understanding Profit. https://thepricinglady.thrivecart.com/profit-mc/

The Customer Compass (previously the Customer Value Challenge): https://thepricinglady.com/thecustomercompass

Don't go yet. If you're enjoying the show please rate and review. It helps us spread the word to more people and ultimately get more small businesses on the path to sustainable profitability and business success. Thanks for Listening.

*****

Hi I'm Janene, Let’s Take the Next Step Together

Pricing can feel confusing or overwhelming — and that’s completely normal. I’m here to help you gain clarity and confidence.

If you’re ready for personalized support and real solutions, book a call and let’s talk about your unique pricing challenges.

https://thepricinglady.com/book-a-call/

Not quite ready? Visit my Resources page to explore guides and tools that meet you where you are — including the friendly Pricing Scorecard to help you uncover opportunities without any pressure.

https://thepricinglady.com/resources/

No matter where you are in your pricing journey, the next right step is waiting for you.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp