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What should you do first when Amazon PPC sales drop?

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Manage episode 429282113 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Michael teams up with Mansour Norouzi from Incrementum Digital to dive into the nitty-gritty of performing a market pulse check. They’ll break down the tricks of analyzing market trends, conversion rates, and key Amazon tools to uncover why your sales are dipping. From interpreting Category Insights and Product Opportunity Explorer data to actionable strategies for responding to market changes, they’ve got you covered.

We’ll see you in The PPC Den!

🦡 Highlights

  • 0:00 - Why Down Months Happen

  • 1:57 - Seller Panic Button: To Push or Not to Push

  • 5:03 - Utilizing Category Insights

  • 14:00 - Exploring Product Opportunity Explorer

  • 26:10 - Analyzing Brand Metrics for Performance Evaluation

  • 34:21 - Strategic Responses to Market Changes

  • 39:13 - Wrap-Up

🦡 Resources & Links

🦡 GET AD BADGER ➡️ https://www.adbadger.com/pricing-product-tour/

-

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Mansour Norouzi

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

  continue reading

357 episodes

Artwork
iconShare
 
Manage episode 429282113 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Michael teams up with Mansour Norouzi from Incrementum Digital to dive into the nitty-gritty of performing a market pulse check. They’ll break down the tricks of analyzing market trends, conversion rates, and key Amazon tools to uncover why your sales are dipping. From interpreting Category Insights and Product Opportunity Explorer data to actionable strategies for responding to market changes, they’ve got you covered.

We’ll see you in The PPC Den!

🦡 Highlights

  • 0:00 - Why Down Months Happen

  • 1:57 - Seller Panic Button: To Push or Not to Push

  • 5:03 - Utilizing Category Insights

  • 14:00 - Exploring Product Opportunity Explorer

  • 26:10 - Analyzing Brand Metrics for Performance Evaluation

  • 34:21 - Strategic Responses to Market Changes

  • 39:13 - Wrap-Up

🦡 Resources & Links

🦡 GET AD BADGER ➡️ https://www.adbadger.com/pricing-product-tour/

-

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Mansour Norouzi

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

  continue reading

357 episodes

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