Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

2025 Amazon Marketing Resolutions and Intentions

41:24
 
Share
 

Manage episode 457773429 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Michael and Brent Zahradnik of AMZ Pathfinder look ahead to 2025 and talk about what’s changing in Amazon advertising. From enhanced analytics and new data in Brand Analytics to AI integration and sponsored ad optimization, they dive into the future of digital advertising.

You'll learn how Amazon Marketing Cloud is changing data analysis, what new creative possibilities Generative AI offers, and why Sponsored Display is becoming more dynamic. The focus also includes ADSP updates, process automation, and how these innovations can make your campaigns more effective.

This episode is for anyone who wants to stay ahead in the world of Amazon advertising and adapt to the changes new technologies will bring.

We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 0:00 - Beginning: New Year’s plans

  • 5:23 - AMC importance

  • 8:00 - Connecting ads

  • 11:01 - SQPR insights

  • 14:12 - Ad tracking sheet

  • 18:23 - AI for ads

  • 25:06 - Human-made content

  • 27:29 - AI search focus

  • 30:04 - Ad automation

  • 36:18 - ADSP updates

  • 39:29 - TikTok Shops goal

🦡 Resources & Links

-

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Brent Zahradnik

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

  continue reading

358 episodes

Artwork
iconShare
 
Manage episode 457773429 series 2625056
Content provided by The PPC Den. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The PPC Den or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode, Michael and Brent Zahradnik of AMZ Pathfinder look ahead to 2025 and talk about what’s changing in Amazon advertising. From enhanced analytics and new data in Brand Analytics to AI integration and sponsored ad optimization, they dive into the future of digital advertising.

You'll learn how Amazon Marketing Cloud is changing data analysis, what new creative possibilities Generative AI offers, and why Sponsored Display is becoming more dynamic. The focus also includes ADSP updates, process automation, and how these innovations can make your campaigns more effective.

This episode is for anyone who wants to stay ahead in the world of Amazon advertising and adapt to the changes new technologies will bring.

We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 0:00 - Beginning: New Year’s plans

  • 5:23 - AMC importance

  • 8:00 - Connecting ads

  • 11:01 - SQPR insights

  • 14:12 - Ad tracking sheet

  • 18:23 - AI for ads

  • 25:06 - Human-made content

  • 27:29 - AI search focus

  • 30:04 - Ad automation

  • 36:18 - ADSP updates

  • 39:29 - TikTok Shops goal

🦡 Resources & Links

-

Host and Executive Producer: Michael Erickson Facchin

Guest Co-Host: Brent Zahradnik

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno

  continue reading

358 episodes

Tutti gli episodi

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play