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Scaling Up: How to Build a Bigger, Better Pool Route

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Manage episode 523845945 series 2286680
Content provided by David Van Brunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Van Brunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Growing a pool service business comes down to clear choices and honest math: buy a route, build organically, or blend both. Each path has tradeoffs in cash, time, and risk. Buying through a trusted broker can deliver instant revenue and a safety net, but it requires real capital and commitment. Building through ads and local outreach can be cheaper per account, but it demands relentless effort and tight tracking. The right choice depends on your market’s competition, your cash access, and how quickly you need dependable monthly revenue.
Route purchases can be a smart investment when you treat them like an asset, not a gamble. Most brokered routes trade near 12 times monthly billing, which implies a one-year payback if retention holds. You’re not waiting a year to see money—cash flow starts day one—but mentally assigning that revenue to repay the purchase keeps you disciplined. Brokers add value with short safety periods and seller training, which matters when some sellers vanish after closing. If you finance with a home equity line of credit, understand you’re “all in.” Buying a partial route can de-risk your entry, letting you learn which pools to keep, which to swap, and how to manage density without overextending.
We share a practical roadmap to grow a pool service business with real numbers, clear tradeoffs, and field-tested plays. From buying a partial route to building a referral engine and partnering with builders, we map the paths that scale without wasting cash.
• when buying a route makes sense and why broker safety nets matter
• financing realities, payback math, and retention risks
• organic growth via Google Ads, Yelp, HomeAdvisor, and Thumbtack
• door hangers and targeted mailers that lower cost per account
• market differences that favor partial route purchases
• referral rewards that convert and sustain growth
• builder partnerships and NPC startup methods for easy wins
• simple metrics for route density, churn, and margins
Join the pool guy coaching program. Get expert advice, business ti

Send us a text

Support the Pool Guy Podcast Show Sponsors!
HASA
https://bit.ly/HASA
The Bottom Feeder. Save $100 with Code: DVB100
https://store.thebottomfeeder.com/

Try Skimmer FREE for 30 days:
https://getskimmer.com/poolguy

Get UPA Liability Insurance $64 a month! https://forms.gle/F9YoTWNQ8WnvT4QBA

Pool Guy Coaching: https://bit.ly/40wFE6y

Support the show

Thanks for listening, and I hope you find the Podcast helpful! For other free resources to further help you:
Visit my Website: https://www.swimmingpoollearning.com
Watch on YouTube: https://www.youtube.com/@SPL
Podcast Site: https://the-pool-guy-podcast-show.onpodium.com/

UPA General Liability Insurance Application: https://forms.gle/F9YoTWNQ8WnvT4QBA

Pool Guy Coaching Group

Join an exclusive network of Pool Service Technicians to access the industry’s leading commercial general liability insurance program. Protect your business.

Premium is $64 per month per member (additional $40 for employees and ICs)

$59 per month for Pool Guy coaching Members - join here! https://www.patreon.com/poolguycoaching

Limits are $1,000,000 in occurrence and $2,000,000 in the aggregate - Per member limits

[ $1,000,000 per occurrence and $4,000,000 aggregate available for $75 per month ]

$50,000 in HazMat Coverage - clean up on-site or over-the-road

Acid Wash Coverage - Full Limits

  continue reading

Chapters

1. Welcome And Growth Gameplan (00:00:00)

2. Buying A Pool Route: Pros And Cons (00:02:16)

3. Financing Realities And Payback Math (00:06:08)

4. Broker Safety Nets And Private Deals (00:10:45)

5. Organic Growth And Ad Channels (00:15:28)

1818 episodes

Artwork
iconShare
 
Manage episode 523845945 series 2286680
Content provided by David Van Brunt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Van Brunt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Growing a pool service business comes down to clear choices and honest math: buy a route, build organically, or blend both. Each path has tradeoffs in cash, time, and risk. Buying through a trusted broker can deliver instant revenue and a safety net, but it requires real capital and commitment. Building through ads and local outreach can be cheaper per account, but it demands relentless effort and tight tracking. The right choice depends on your market’s competition, your cash access, and how quickly you need dependable monthly revenue.
Route purchases can be a smart investment when you treat them like an asset, not a gamble. Most brokered routes trade near 12 times monthly billing, which implies a one-year payback if retention holds. You’re not waiting a year to see money—cash flow starts day one—but mentally assigning that revenue to repay the purchase keeps you disciplined. Brokers add value with short safety periods and seller training, which matters when some sellers vanish after closing. If you finance with a home equity line of credit, understand you’re “all in.” Buying a partial route can de-risk your entry, letting you learn which pools to keep, which to swap, and how to manage density without overextending.
We share a practical roadmap to grow a pool service business with real numbers, clear tradeoffs, and field-tested plays. From buying a partial route to building a referral engine and partnering with builders, we map the paths that scale without wasting cash.
• when buying a route makes sense and why broker safety nets matter
• financing realities, payback math, and retention risks
• organic growth via Google Ads, Yelp, HomeAdvisor, and Thumbtack
• door hangers and targeted mailers that lower cost per account
• market differences that favor partial route purchases
• referral rewards that convert and sustain growth
• builder partnerships and NPC startup methods for easy wins
• simple metrics for route density, churn, and margins
Join the pool guy coaching program. Get expert advice, business ti

Send us a text

Support the Pool Guy Podcast Show Sponsors!
HASA
https://bit.ly/HASA
The Bottom Feeder. Save $100 with Code: DVB100
https://store.thebottomfeeder.com/

Try Skimmer FREE for 30 days:
https://getskimmer.com/poolguy

Get UPA Liability Insurance $64 a month! https://forms.gle/F9YoTWNQ8WnvT4QBA

Pool Guy Coaching: https://bit.ly/40wFE6y

Support the show

Thanks for listening, and I hope you find the Podcast helpful! For other free resources to further help you:
Visit my Website: https://www.swimmingpoollearning.com
Watch on YouTube: https://www.youtube.com/@SPL
Podcast Site: https://the-pool-guy-podcast-show.onpodium.com/

UPA General Liability Insurance Application: https://forms.gle/F9YoTWNQ8WnvT4QBA

Pool Guy Coaching Group

Join an exclusive network of Pool Service Technicians to access the industry’s leading commercial general liability insurance program. Protect your business.

Premium is $64 per month per member (additional $40 for employees and ICs)

$59 per month for Pool Guy coaching Members - join here! https://www.patreon.com/poolguycoaching

Limits are $1,000,000 in occurrence and $2,000,000 in the aggregate - Per member limits

[ $1,000,000 per occurrence and $4,000,000 aggregate available for $75 per month ]

$50,000 in HazMat Coverage - clean up on-site or over-the-road

Acid Wash Coverage - Full Limits

  continue reading

Chapters

1. Welcome And Growth Gameplan (00:00:00)

2. Buying A Pool Route: Pros And Cons (00:02:16)

3. Financing Realities And Payback Math (00:06:08)

4. Broker Safety Nets And Private Deals (00:10:45)

5. Organic Growth And Ad Channels (00:15:28)

1818 episodes

All episodes

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