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The Farming Upgrade No One Saw Coming
Manage episode 523837449 series 1528709
In today’s episode, I sit down with entrepreneur Jonathan Destler, founder and CEO of Opti-Harvest, to talk about how light and data are reshaping the future of agriculture. Jonathan shares how decades of scientific research turned into a simple but overlooked solution that helps growers boost yields, cut costs, and reduce environmental impact. We get into why big ag is at a crisis point, why sunlight has been agriculture’s biggest blind spot, and how Opti-Harvest aims to make more food from the same land. We also talk about mission versus profit and what it takes to build technology that actually scales.
2449 episodes
Manage episode 523837449 series 1528709
In today’s episode, I sit down with entrepreneur Jonathan Destler, founder and CEO of Opti-Harvest, to talk about how light and data are reshaping the future of agriculture. Jonathan shares how decades of scientific research turned into a simple but overlooked solution that helps growers boost yields, cut costs, and reduce environmental impact. We get into why big ag is at a crisis point, why sunlight has been agriculture’s biggest blind spot, and how Opti-Harvest aims to make more food from the same land. We also talk about mission versus profit and what it takes to build technology that actually scales.
2449 episodes
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