Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Turner Novak. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Turner Novak or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Stop Coding Emails: Loops Co-founder and CEO Chris Frantz

1:16:44
 
Share
 

Manage episode 509948771 series 3489338
Content provided by Turner Novak. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Turner Novak or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Chris Frantz is the Co-founder and CEO of Loops, the email platform for software companies.We get into why sending emails is still a big problem, his hilariously simple framework for building products, getting in to YC with a last minute application, and why they skipped raising a Series A.Chris spent many years working in marketing and growth, and a good portion of our conversation is thinking through when to lean into product led growth vs hype, the early stunts they did to get their first users, and why Loops’ customer support team is all engineers.

Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here: https://ramp.com/ThePeelTry Hanover Park - the modern, AI-native fund admin https://www.hanoverpark.com/Turner

Timestamps:(4:37) Email platform for software companies(8:28) Why email’s a big deal(14:05) Opportunities in + future of email(17:00) Product vs Sales vs Hype led growth(24:33) Coming up with the idea for Loops(29:36) Building one of the first GPT wrappers in 2020(34:34) Lessons selling his first company(37:13) Doing their YC app in 10 minutes(40:53) Avoiding VC’s who add value(46:58) Skipping a Series A(51:37) Building in stealth for 18 months(53:21) Marketing stunts to get the first waitlist sign-ups(58:44) 4-step cadence of building Loops(1:01:58) Personally onboarding every new customer(1:04:03) Balancing 996 with family life(1:11:11) Cleaning wasp nests with a shop vac

ReferencedLoops: https://loops.so/Careers at Loops: https://loops.so/careersCuriosity: https://curiositystream.com/Snazzy AI / Unbounce: https://unbounce.com/product/smart-copy/Atlas customer support: https://atlas.so/Follow ChrisTwitter: https://x.com/frantzfriesLinkedIn: https://www.linkedin.com/in/ctfrantzFollow TurnerTwitter: https://twitter.com/TurnerNovakLinkedIn: https://www.linkedin.com/in/turnernovakSubscribe to my newsletter to get every episode + the transcript in your inbox every week: https://www.thespl.it/

  continue reading

112 episodes

Artwork
iconShare
 
Manage episode 509948771 series 3489338
Content provided by Turner Novak. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Turner Novak or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Chris Frantz is the Co-founder and CEO of Loops, the email platform for software companies.We get into why sending emails is still a big problem, his hilariously simple framework for building products, getting in to YC with a last minute application, and why they skipped raising a Series A.Chris spent many years working in marketing and growth, and a good portion of our conversation is thinking through when to lean into product led growth vs hype, the early stunts they did to get their first users, and why Loops’ customer support team is all engineers.

Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get $250 for signing-up here: https://ramp.com/ThePeelTry Hanover Park - the modern, AI-native fund admin https://www.hanoverpark.com/Turner

Timestamps:(4:37) Email platform for software companies(8:28) Why email’s a big deal(14:05) Opportunities in + future of email(17:00) Product vs Sales vs Hype led growth(24:33) Coming up with the idea for Loops(29:36) Building one of the first GPT wrappers in 2020(34:34) Lessons selling his first company(37:13) Doing their YC app in 10 minutes(40:53) Avoiding VC’s who add value(46:58) Skipping a Series A(51:37) Building in stealth for 18 months(53:21) Marketing stunts to get the first waitlist sign-ups(58:44) 4-step cadence of building Loops(1:01:58) Personally onboarding every new customer(1:04:03) Balancing 996 with family life(1:11:11) Cleaning wasp nests with a shop vac

ReferencedLoops: https://loops.so/Careers at Loops: https://loops.so/careersCuriosity: https://curiositystream.com/Snazzy AI / Unbounce: https://unbounce.com/product/smart-copy/Atlas customer support: https://atlas.so/Follow ChrisTwitter: https://x.com/frantzfriesLinkedIn: https://www.linkedin.com/in/ctfrantzFollow TurnerTwitter: https://twitter.com/TurnerNovakLinkedIn: https://www.linkedin.com/in/turnernovakSubscribe to my newsletter to get every episode + the transcript in your inbox every week: https://www.thespl.it/

  continue reading

112 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play