Welcome to the Self-Aware Solopreneur podcast! In this episode, Maira dives into the rollercoaster journey of solopreneurship and the realities of building a business. She chats with Ivana Todorovic, co-founder of AuthoredUp, a LinkedIn content and analytics tool. They discuss the challenges of startup life, the importance of understanding your ideal customer, and the lessons learned from a failed venture. Ivana shares the story behind AuthoredUp, its evolution, and how it grew to over 2,000 customers. They also touch on the significance of creating meaningful content, consistency, and trusting the process despite struggles and setbacks. This episode is packed with insights and advice for solopreneurs and anyone looking to make their mark on LinkedIn. Tune in and get inspired to keep pushing forward on your journey!

Thank you so much for listening. We share tips, strategies, and insights every other week. To access different resources and how I can support you, visit my website, www.humairaakhter.com, and take the What's Your Entrepreneurial Zone of Genius Archetype Quiz!