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S1E8b - Barnum Would’ve Loved the Bots: The Digital Freakshow (Part 2)
Manage episode 514247345 series 3683704
Welcome to the second half of our big-top breakdown, where the circus goes digital, and the clowns have ring lights. Wait...did we just call ourselves clowns?
Marc and Renee dive into the wild world of influencer culture, brand risk, and the not-so-distant future of agentic commerce — where your shopping bot might be negotiating with another bot for the best deal while you sleep.
It’s a world where authenticity is currency, trust is optional, and your favourite influencer might not even be human. (Honestly, Barnum would’ve signed them immediately).
So grab your popcorn and prepare for the algorithmic sideshow. The spectacle hasn’t gone away, it just learned to optimise.
Join Renee and Marc as they discuss tech topics with a view on their nostalgic pasts in tech that help them understand today's challenges and tomorrow's potential.
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Chapters
1. S1E8b - Barnum Would’ve Loved the Bots: The Digital Freakshow (Part 2) (00:00:00)
2. Digital Experience Marketing (00:00:21)
3. The Power of Community (00:01:06)
4. Cult-like Brand Loyalty (00:02:47)
5. Brand Risks and Emotional Ties (00:05:29)
6. Future of Marketing (00:09:49)
7. Skepticism Towards AR and VR (00:13:21)
8. Agentic Commerce Emergence (00:18:29)
9. The Yellow Pages Revisited (00:30:12)
10. Emotional Connections in Marketing (00:33:06)
9 episodes
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