))
Sports fans data: how to collect it and use it successfully
Manage episode 432970140 series 3324642
Content provided by Merav Savir and Infront Lab. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Merav Savir and Infront Lab or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Understanding sports fans is crucial for commercial success. But many sports organisations still haven't mastered the art of data collection and leveraging this data to improve marketing and monetisation efforts. Pasi Lankinen, former consultant for City Football Group and FC Barcelona, Menino Pereira, formerly of Arsenla, and Alon Hemsani of Infront Lab give their tips and tricks for everything sports data.
34 episodes
Share
