Bianca and Erica, co-owners of Estera Events in Chicago, share their inspiring journey from starting as interns in 2010 to taking over the business in 2019. They discuss key moments and challenges that shaped their leadership, the influence of their mentor Hillary, and their unique approach to blending minimalist and maximalist design styles. The conversation highlights their transition to a percentage-based model, the impact of the COVID-19 pandemic, and their burgeoning focus on destination weddings. The duo emphasizes their commitment to client experience, personalized wedding designs, and the importance of respect and collaboration with vendors worldwide.
00:00 Welcome and Introductions
00:50 Journey from Interns to Co-Owners
01:45 Influence of the Original Owner, Hillary
03:15 Blending Minimalism and Maximalism in Design
04:12 Navigating Client Meetings and Design Clashes
05:37 Memorable Wedding Designs
08:36 Transition to Business Owners and Pandemic Challenges
15:13 Shifting Business Models and Client Transparency
18:19 Embracing Destination Weddings
18:31 The Shift to Destination Weddings
19:49 Navigating Vendor Coordination
21:31 Building Trust with Overseas Partners
22:27 Creating Unforgettable Client Experiences
23:36 Personalizing Wedding Designs
25:43 Innovative Wedding Details
28:48 Future Trends in Destination Weddings
33:14 Honoring the Client's Big Day

Links :

Estera Events | Instagram

Michael Coombs