The power of Data is undeniable. And unharnessed - it’s nothing but chaos. Making data your ally. Using it to lead with confidence and clarity. Host Jess Carter is solving problems in real-time to reveal what’s possible. Helping communities and people thrive. This is Data Driven Leadership, a show brought to you by Resultant.
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Content provided by Measurelab. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Measurelab or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Similar to The Measure Pod
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#127 Ensuring robust data collection – lessons from Trackingplan (with Josele Perez)
Manage episode 501706864 series 2955223
Content provided by Measurelab. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Measurelab or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Full show notes, transcript and AI chatbot - http://bit.ly/4fNEBpm
Watch on YouTube - https://youtu.be/Bz4YYZCjT6g
00:00:00 Introduction
00:03:11 GPT-5 release predictions
00:06:15 Incremental updates in AI
00:10:14 AGI as a marketing label
00:14:41 Regulation catching up with AI
00:18:24 Google Cloud Marketing Analytics Partnership
00:20:07 Dataform's impact on data quality
00:25:39 First computer experience
00:27:52 AI coding and productivity challenges
00:31:24 Data collection challenges in analytics
00:34:18 Collaborative tracking in companies
00:40:45 Data anomaly detection capabilities
00:41:40 Reducing noise in analytics alerts
00:45:06 Innovators dilemma in analytics
00:50:01 Customer indifference to tracking issues
00:54:49 Data quality and business impact
00:56:03 Automation leads to more problems
00:59:40 Data quality in AI usage
01:02:30 AI in anomaly detection
01:08:00 Self-service in product interactions
01:09:14 Voice interfaces and attribution changes
-----
Episode Summary:
In this episode of The Measure Pod, Dara and Matt welcome Josele Perez, co-founder of Trackingplan, to dive into the evolving challenges and opportunities in data collection. Josele shares his personal journey, from his first computer experience to discovering coding as a form of therapy, before walking us through the mission behind Trackingplan. Together, they explore the most common pitfalls in data collection, why the collection phase deserves more focus, and how ownership and collaboration can transform tracking efforts across teams.
-----
About The Measure Pod:
The Measure Pod is your go-to fortnightly podcast hosted by seasoned analytics pros. Join Dara Fitzgerald (Co-Founder at Measurelab) & Matthew Hooson (Head of Engineering at Measurelab) as they dive into the world of data, analytics and measurement, with a side of fun.
-----
If you liked this episode, don't forget to subscribe to The Measure Pod on your favourite podcast platform and leave us a review. Let's make sense of the analytics industry together!
The post #127 Ensuring robust data collection – lessons from Trackingplan (with Josele Perez) appeared first on Measurelab.
142 episodes
Share
Manage episode 501706864 series 2955223
Content provided by Measurelab. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Measurelab or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Full show notes, transcript and AI chatbot - http://bit.ly/4fNEBpm
Watch on YouTube - https://youtu.be/Bz4YYZCjT6g
00:00:00 Introduction
00:03:11 GPT-5 release predictions
00:06:15 Incremental updates in AI
00:10:14 AGI as a marketing label
00:14:41 Regulation catching up with AI
00:18:24 Google Cloud Marketing Analytics Partnership
00:20:07 Dataform's impact on data quality
00:25:39 First computer experience
00:27:52 AI coding and productivity challenges
00:31:24 Data collection challenges in analytics
00:34:18 Collaborative tracking in companies
00:40:45 Data anomaly detection capabilities
00:41:40 Reducing noise in analytics alerts
00:45:06 Innovators dilemma in analytics
00:50:01 Customer indifference to tracking issues
00:54:49 Data quality and business impact
00:56:03 Automation leads to more problems
00:59:40 Data quality in AI usage
01:02:30 AI in anomaly detection
01:08:00 Self-service in product interactions
01:09:14 Voice interfaces and attribution changes
-----
Episode Summary:
In this episode of The Measure Pod, Dara and Matt welcome Josele Perez, co-founder of Trackingplan, to dive into the evolving challenges and opportunities in data collection. Josele shares his personal journey, from his first computer experience to discovering coding as a form of therapy, before walking us through the mission behind Trackingplan. Together, they explore the most common pitfalls in data collection, why the collection phase deserves more focus, and how ownership and collaboration can transform tracking efforts across teams.
-----
About The Measure Pod:
The Measure Pod is your go-to fortnightly podcast hosted by seasoned analytics pros. Join Dara Fitzgerald (Co-Founder at Measurelab) & Matthew Hooson (Head of Engineering at Measurelab) as they dive into the world of data, analytics and measurement, with a side of fun.
-----
If you liked this episode, don't forget to subscribe to The Measure Pod on your favourite podcast platform and leave us a review. Let's make sense of the analytics industry together!
The post #127 Ensuring robust data collection – lessons from Trackingplan (with Josele Perez) appeared first on Measurelab.
142 episodes
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Similar to The Measure Pod
The power of Data is undeniable. And unharnessed - it’s nothing but chaos. Making data your ally. Using it to lead with confidence and clarity. Host Jess Carter is solving problems in real-time to reveal what’s possible. Helping communities and people thrive. This is Data Driven Leadership, a show brought to you by Resultant.
…
continue reading
Android Backstage, a podcast by and for Android developers. Hosted by developers from the Android engineering team, this show covers topics of interest to Android programmers, with in-depth discussions and interviews with engineers on the Android team at Google. Subscribe to Android Developers YouTube → https://goo.gle/AndroidDevs
…
continue reading
Investor Shayle Kann is asking big questions about how to decarbonize the planet: How cheap can clean energy get? Will artificial intelligence speed up climate solutions? Where is the smart money going into climate technologies? Every week on Catalyst, Shayle explains the world of climate tech with prominent experts, investors, researchers, and executives. Produced by Latitude Media.
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
Every Friday and Sunday, Slate’s popular daily news podcast What Next brings you TBD, a clear-eyed look into the future. From fake news to fake meat, algorithms to augmented reality, Lizzie O’Leary is your guide to the tech industry and the world it’s creating for us to live in.
…
continue reading
Decoder is a show from The Verge about big ideas — and other problems. Verge editor-in-chief Nilay Patel talks to a diverse cast of innovators and policymakers at the frontiers of business and technology to reveal how they’re navigating an ever-changing landscape, what keeps them up at night, and what it all means for our shared future.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
…
continue reading
WSJ’s Bold Names brings you conversations with the leaders of the bold-named companies featured in the pages of The Wall Street Journal. Hosts Tim Higgins and Christopher Mims speak to CEOs and business leaders in interviews that challenge conventional wisdom and take you inside the decisions being made in the C-suite and beyond.
…
continue reading
Tom Merritt and the team help you stay up to date with an independent, authoritative and trustworthy tech news briefing. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
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