Could avoiding discomfort be the very thing holding you back from true fulfilment?

In this episode of The Meaning of Men we’re exploring the power of Strive—a mindset that redefines how we grow, perform, and find lasting fulfilment.

My guest is renowned high performance researcher and author Dr. Adam Fraser, who reveals why struggle—not comfort—is the real catalyst for growth. We unpack the dangers of relentlessly chasing happiness, the myth of goal completion, and why fulfilment often comes from the challenges we’d rather avoid.

Whether you're looking to boost workplace productivity, or just need the motivation to go about your daily life, this episode explores the little-known truths about happiness and purpose, and how the joy is often in the striving―not the destination.

Hear more from Adam:

Strive book: https://www.amazon.co.uk/Designed-Strive-Seeking-Important-Happiness/dp/0730337413

Timestamps:

03:38: Understanding the Strive State 07:14: The Role of Challenge in Growth 10:12: The Paradox of Comfort and Fulfillment 11:45: Happiness vs. Fulfillment 17:11: The Completion Myth and Its Implications 20:49: The Completion Myth and Its Impact 23:49: Men and Emotional Vulnerability 30:21: Parenting and Instilling a Strive Mindset 38:57: Creating Strive State Moments