Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Content provided by Chris Barkley & Nicholas Buggs, Chris Barkley, and Nicholas Buggs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Barkley & Nicholas Buggs, Chris Barkley, and Nicholas Buggs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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423 - Indie Talk - Decoding the $8 Billion Vertical Video Craze, Filmmaking in the Age of Micro-Drama and the Real ROI of Streaming for Indies
Manage episode 519475948 series 2385348
Content provided by Chris Barkley & Nicholas Buggs, Chris Barkley, and Nicholas Buggs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Barkley & Nicholas Buggs, Chris Barkley, and Nicholas Buggs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This episode is brought to you by Anthropic. Claude is the AI for minds that don’t stop at good enough—it's the collaborator that actually understands your entire workflow and thinks WITH you, not for you. Sign up for Claude today and get 50% off your first three months of Claude Pro when you use our link – www.claude.ai/makeit
This episode is brought to you by Gusto. Gusto is online payroll and benefits software built for small businesses. It’s all-in-one, remote-friendly, and incredibly easy to use—so you can pay, hire, onboard, and support your team from anywhere. Try Gusto today at gusto.com/makeit, and get three months free when you run your first payroll.
Hello, Hello!
In this episode, we delve into the evolving landscape of the film and entertainment industry, spotlighting the rise of vertical micro-dramas and questioning the true meaning behind headline metrics like "market value" and "audience excitement." They challenge traditional production and distribution models, explore marketing costs and streaming ROI for independent filmmakers, and examine the shift of audience attention—and star power—from Hollywood to social platforms. Along the way, the hosts offer candid advice for creators navigating these industry changes and reflect on how personal branding, marketing, and resilience contribute to ongoing creative careers.
We also talk about:
- The history and impact of vertical video platforms, with a quiz on which app first pioneered vertical video shorts.
- A candid, humorous discussion about generational differences in content consumption and the evolving definition of "stars."
- The challenges and nuances of film financing, including crowdfunding, family support, and strategies for paying back investors or supporters.
- Reflections on the cultural and social implications of social media, from platforms' impact on children to trust in e-commerce.
- Personal asides and trivia about movies, actors, and the process of finding correct titles and show names under pressure.
People, Places, Products, and Websites Mentioned:
Claude Pro (Anthropic’s AI model)
Gusto (payroll and HR software)
Galatea (vertical micro-drama platform)
Quibi (short-lived streaming platform)
Indiegogo (crowdfunding platform)
Musically (predecessor to TikTok)
BetterHelp (referenced as a sponsor)
“The Wrap” (entertainment news website)
Wicked for Good (TV/film title)
Stranger Things (Netflix series)
Welcome to Derry (various movie and TV titles)
Tristan Harris (The Social Dilemma)
Miami Dolphins (as NFL/football team location)
We are humbled to have a community of creatives who care deeply about our work. And your support makes our work possible. Every subscriber, rating, and review matters.
So, if you like what we're doing, please consider subscribing, rating, or giving us a review. Cheers, and best of luck on your filmmaking journey. #MAKEIT
All Links: https://beacons.ai/themakeitpodcast
Support this podcast at — https://redcircle.com/the-make-it-podcast/exclusive-content
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
444 episodes
Share
Manage episode 519475948 series 2385348
Content provided by Chris Barkley & Nicholas Buggs, Chris Barkley, and Nicholas Buggs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Barkley & Nicholas Buggs, Chris Barkley, and Nicholas Buggs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
This episode is brought to you by Anthropic. Claude is the AI for minds that don’t stop at good enough—it's the collaborator that actually understands your entire workflow and thinks WITH you, not for you. Sign up for Claude today and get 50% off your first three months of Claude Pro when you use our link – www.claude.ai/makeit
This episode is brought to you by Gusto. Gusto is online payroll and benefits software built for small businesses. It’s all-in-one, remote-friendly, and incredibly easy to use—so you can pay, hire, onboard, and support your team from anywhere. Try Gusto today at gusto.com/makeit, and get three months free when you run your first payroll.
Hello, Hello!
In this episode, we delve into the evolving landscape of the film and entertainment industry, spotlighting the rise of vertical micro-dramas and questioning the true meaning behind headline metrics like "market value" and "audience excitement." They challenge traditional production and distribution models, explore marketing costs and streaming ROI for independent filmmakers, and examine the shift of audience attention—and star power—from Hollywood to social platforms. Along the way, the hosts offer candid advice for creators navigating these industry changes and reflect on how personal branding, marketing, and resilience contribute to ongoing creative careers.
We also talk about:
- The history and impact of vertical video platforms, with a quiz on which app first pioneered vertical video shorts.
- A candid, humorous discussion about generational differences in content consumption and the evolving definition of "stars."
- The challenges and nuances of film financing, including crowdfunding, family support, and strategies for paying back investors or supporters.
- Reflections on the cultural and social implications of social media, from platforms' impact on children to trust in e-commerce.
- Personal asides and trivia about movies, actors, and the process of finding correct titles and show names under pressure.
People, Places, Products, and Websites Mentioned:
Claude Pro (Anthropic’s AI model)
Gusto (payroll and HR software)
Galatea (vertical micro-drama platform)
Quibi (short-lived streaming platform)
Indiegogo (crowdfunding platform)
Musically (predecessor to TikTok)
BetterHelp (referenced as a sponsor)
“The Wrap” (entertainment news website)
Wicked for Good (TV/film title)
Stranger Things (Netflix series)
Welcome to Derry (various movie and TV titles)
Tristan Harris (The Social Dilemma)
Miami Dolphins (as NFL/football team location)
We are humbled to have a community of creatives who care deeply about our work. And your support makes our work possible. Every subscriber, rating, and review matters.
So, if you like what we're doing, please consider subscribing, rating, or giving us a review. Cheers, and best of luck on your filmmaking journey. #MAKEIT
All Links: https://beacons.ai/themakeitpodcast
Support this podcast at — https://redcircle.com/the-make-it-podcast/exclusive-content
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
444 episodes
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Similar to The MAKE IT Podcast
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Tim Reid (AKA Timbo) interviews the most innovative founders in the world of small business. In this award winning podcast business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Tim Reid's curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful bu ...
…
continue reading
In a unique weekly podcast, Edith Bowman sits down with a variety of film directors, actors, producers and composers to talk about the music that inspired them and how they use music in their films, from their current release to key moments in their career. The music chosen by our guests is woven into the interview and used alongside clips from their films. https://itunes.apple.com/gb/playlist/soundtracking-with-edith-bowman-episode-132-mary-j-blige/pl.u-6mo4l9mhpzG6x https://play.spotify.co ...
…
continue reading
An investigative podcast hosted by world-renowned literary critic and publishing insider Bethanne Patrick. Book bans are on the rise across America. With the rise of social media, book publishers are losing their power as the industry gatekeepers. More and more celebrities and influencers are publishing books with ghostwriters. Writing communities are splintering because members are at cross purposes about their mission. Missing Pages is an investigative podcast about the book publishing ind ...
…
continue reading
Our sixth season is Cleopatra, a six-episode series about one of the most expensive and infamous movies ever made. Directed by Joseph L. Mankiewicz and starring Elizabeth Taylor, Cleopatra should have been a smash. Instead, it was a shoot plagued by medical emergencies, climate disasters, nervous breakdowns, and the most scandalous love affair to ever hit a movie set. Join host Ben Mankiewicz as he digs through his own family stories to understand how it turned out so badly for his Oscar-win ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
(Apple's Best of 2018) In-depth conversations with people at the top of their game. Jordan Harbinger unpacks guests' wisdom into practical nuggets you can use to impact your work, life, and relationships. Learn from leaders (Ray Dalio, Simon Sinek, Mark Cuban), entertainers (Moby, Tip "T.I." Harris, Dennis Quaid), scientists (Neil deGrasse Tyson, Bill Nye), athletes (Kobe Bryant, Dennis Rodman, Tony Hawk) and an eclectic array of fascinating minds, from art forgers and arms traffickers to sp ...
…
continue reading
Nick van der Kolk's Love and Radio features in-depth, otherworldly-produced interviews with an eclectic range of subjects, from the seedy to the sublime. Get inside the mind of a rogue taxidermist. Find out what it's like to experience a stroke firsthand. Or spend time with an artist who gives away her life savings every night. You've never heard anything like it before.
…
continue reading
Business tips for startups by proven entrepreneurs
…
continue reading
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