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What Should Be ‘Above the Fold’ on a Law Firm Website?
Manage episode 508023030 series 2099415
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🎯 What should be “above the fold” on your law firm’s homepage? In this episode, Danny Decker explains why those first few seconds on your website are critical — and how the right design choices can mean the difference between a new client and a missed opportunity. From crafting a crystal-clear headline to making your contact options impossible to miss, Danny walks through the must-haves that keep visitors engaged. Plus, he shares how a simple lead magnet can capture prospects who aren’t ready to hire today but may become clients tomorrow.
📌 Key Takeaways
- You have just 5–7 seconds to capture attention before visitors bounce.
- A strong, specific headline clarifies who you serve and how you help.
- Easy-to-find contact options and lead magnets drive more qualified leads.
📆 Schedule Your Strategy Session
📱You can check out the video component by following us here on
Instagram or TikTok
Chapters
1. Homepage Strategy Essentials (00:00:00)
2. Make Contact Information Accessible (00:00:51)
3. Lead Magnets for Client Acquisition (00:01:11)
983 episodes
Manage episode 508023030 series 2099415
Did you like this episode? Dislike it?
🎯 What should be “above the fold” on your law firm’s homepage? In this episode, Danny Decker explains why those first few seconds on your website are critical — and how the right design choices can mean the difference between a new client and a missed opportunity. From crafting a crystal-clear headline to making your contact options impossible to miss, Danny walks through the must-haves that keep visitors engaged. Plus, he shares how a simple lead magnet can capture prospects who aren’t ready to hire today but may become clients tomorrow.
📌 Key Takeaways
- You have just 5–7 seconds to capture attention before visitors bounce.
- A strong, specific headline clarifies who you serve and how you help.
- Easy-to-find contact options and lead magnets drive more qualified leads.
📆 Schedule Your Strategy Session
📱You can check out the video component by following us here on
Instagram or TikTok
Chapters
1. Homepage Strategy Essentials (00:00:00)
2. Make Contact Information Accessible (00:00:51)
3. Lead Magnets for Client Acquisition (00:01:11)
983 episodes
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