Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Spotlight Marketing + Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spotlight Marketing + Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

How This Content Turns Curious Clicks into Future Clients

3:32
 
Share
 

Manage episode 515363721 series 2792610
Content provided by Spotlight Marketing + Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spotlight Marketing + Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Did you like this episode? Dislike it?

In this episode, Marc Cerniglia reveals how gated content can quietly turn casual website visitors into qualified leads. If your law firm is giving away all its knowledge for free, you’re missing a huge opportunity to capture contact info and nurture relationships over time. Marc explains how simple downloadable resources, webinars, and lead magnets can fill your pipeline with potential clients who are already interested in what you do.

📌 Key Takeaways:

  • What “gated content” really means for law firms
  • How to attract leads who aren’t ready to hire today
  • Why running ads for gated content can lower your cost per lead

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

  continue reading

Chapters

1. Why Gated Content Matters (00:00:00)

2. Defining Gated Vs Ungated (00:00:12)

3. Examples: Downloads And Webinars (00:00:27)

4. Nurture Leads With Follow Up (00:01:26)

5. Promote And Advertise Gated Offers (00:02:30)

6. Sponsor And CTA (00:03:14)

991 episodes

Artwork
iconShare
 
Manage episode 515363721 series 2792610
Content provided by Spotlight Marketing + Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spotlight Marketing + Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Did you like this episode? Dislike it?

In this episode, Marc Cerniglia reveals how gated content can quietly turn casual website visitors into qualified leads. If your law firm is giving away all its knowledge for free, you’re missing a huge opportunity to capture contact info and nurture relationships over time. Marc explains how simple downloadable resources, webinars, and lead magnets can fill your pipeline with potential clients who are already interested in what you do.

📌 Key Takeaways:

  • What “gated content” really means for law firms
  • How to attract leads who aren’t ready to hire today
  • Why running ads for gated content can lower your cost per lead

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

  continue reading

Chapters

1. Why Gated Content Matters (00:00:00)

2. Defining Gated Vs Ungated (00:00:12)

3. Examples: Downloads And Webinars (00:00:27)

4. Nurture Leads With Follow Up (00:01:26)

5. Promote And Advertise Gated Offers (00:02:30)

6. Sponsor And CTA (00:03:14)

991 episodes

ทุกตอน

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play