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How Should Blogs Be Formatted for ChatGPT to Recommend Them?

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Manage episode 496036826 series 2792610
Content provided by Spotlight Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spotlight Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Did you like this episode? Dislike it?

📝 ChatGPT isn’t reading your legal blog like a human—it’s scanning it for trust signals, summaries, and structure. In this episode, Danny and Mike reveal the simple formatting changes law firms should make to help AI tools notice (and recommend) their content. From turning your blog titles into questions to adding short executive summaries, these practical tweaks can boost your visibility in AI-driven searches and improve user experience for real clients visiting your site.

📌 Key Takeaways

  • Blog headlines should be phrased as questions to match how users search in ChatGPT.
  • Add a short summary at the top of every post to boost clarity and SEO.
  • Formatting for AI also improves how potential clients engage with your site.

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

  continue reading

Chapters

1. Blog Formatting for AI Search (00:00:00)

2. Question Titles vs Statements (00:00:46)

3. Adding Executive Summaries (00:01:17)

4. Closing and Client Call-to-Action (00:02:17)

943 episodes

Artwork
iconShare
 
Manage episode 496036826 series 2792610
Content provided by Spotlight Branding. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spotlight Branding or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Did you like this episode? Dislike it?

📝 ChatGPT isn’t reading your legal blog like a human—it’s scanning it for trust signals, summaries, and structure. In this episode, Danny and Mike reveal the simple formatting changes law firms should make to help AI tools notice (and recommend) their content. From turning your blog titles into questions to adding short executive summaries, these practical tweaks can boost your visibility in AI-driven searches and improve user experience for real clients visiting your site.

📌 Key Takeaways

  • Blog headlines should be phrased as questions to match how users search in ChatGPT.
  • Add a short summary at the top of every post to boost clarity and SEO.
  • Formatting for AI also improves how potential clients engage with your site.

📆 Schedule Your Strategy Session

📱You can check out the video component by following us here on
Instagram or TikTok

  continue reading

Chapters

1. Blog Formatting for AI Search (00:00:00)

2. Question Titles vs Statements (00:00:46)

3. Adding Executive Summaries (00:01:17)

4. Closing and Client Call-to-Action (00:02:17)

943 episodes

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