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#052 | Liam Pethick: Global Tours with Ed Sheeran, Lessons & Creative Challenges
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What does it take to capture the world’s biggest stages and make a name in the creative industry? We dive into this and more with Liam Pethick, a Melbourne-based photographer whose career has taken him from local gigs to touring with Ed Sheeran. Liam shares the whirlwind of life on the road, the real measure of success beyond social media, and what he looks for in projects to ensure they hit the mark. Liam reveals the highs, the chaos, and the lessons learned along the way. Plus, Matt shares a memorable (and cautionary) tale about getting a bit too tipsy on the job. Ready for a peek behind the lens?
In this episode, we’re discussing:
- Life on tour: the perks, challenges, and unforgettable moments of working on big productions
- The project essentials that quietly drive creative success
- Thriving amidst the chaos, reading the room, plus the power of coffee and kindness
- AI in creativity: Yay or Nay?
- …and much more!
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