Tuscan Hills to Kosher Cellars: A Discussion with Alessandro Cellia
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Alessandro Cellai speaks with the gentle confidence of someone who has transformed Italian wine over three decades, yet he carries his accomplishments with remarkable humility. As we journey through his winemaking life – from early mentorship under the legendary Giacomo Tachis to his current leadership at multiple prestigious estates – a philosophy emerges that transcends technique.
"In all great wines we must recognize terroir. In top wines we must recognize the grape. And we must recognize the DNA of the winemaker." These principles, instilled by Tachis (creator of Super Tuscans like Sassicaia), have guided Cellai through an extraordinary career spanning Castellare di Castellina, Rocca di Frassinello, and now Valle Piccola. His flagship wines tell distinct stories – the elegant Isodi di San Nicolo with its proprietary Sangiovetto clone, the powerful yet refined Baffanero Merlot, and innovative Sicilian projects that blend tradition with modern vision.
What makes this conversation particularly fascinating is Cellai's decade-long partnership with Dr. Ralph Madeb to create kosher versions of his acclaimed wines. Unlike many elite winemakers who resist kosher production, Cellai embraced it with genuine curiosity. "I want to thank you for giving me the privilege of making kosher wine," he told Madeb – a sentiment that reveals his character as much as his winemaking philosophy. Even more surprising is his recent successful venture into Mevushal production, finding ways to maintain quality despite the heating process required for kosher restaurant service.
Beyond technical mastery, Cellai's story is one of continuous growth and openness to new challenges. "Always we can learn, always we can be better," he reflects, a mindset that has taken him from Tuscan hills to Sicily's coastline, from traditional methods to kosher innovation. As both his children now follow him into winemaking, Cellai's greatest legacy may be this philosophy of humble excellence – creating wines that honor the land while remaining open to evolution. What glass will you pour to experience his remarkable journey?
For more Information:
Alessandro Cellai
https://www.instagram.com/cellaiale/?hl=en
Dr. Ralph Madeb
M&M Importers
Address: 1100 CONEY ISLAND AVENUE
BROOKLYN, NY 11230
Phone: +1 718-684-9826
email: [email protected]
Website: www.MandMimporters.com
www.TheKosherTerroir.com
+972-58-731-1567
+1212-999-4444
[email protected]
Link to Join “The Kosher Terroir” WhatsApp Chat
https://chat.whatsapp.com/EHmgm2u5lQW9VMzhnoM7C9
Thursdays 6:30pm Eastern Time on the NSN Network and the NSN App
Chapters
1. Tuscan Hills to Kosher Cellars: A Discussion with Alessandro Cellia (00:00:00)
2. Welcome to Kosher Terroir (00:00:09)
3. Alessandro's Mentor and Philosophy (00:02:05)
4. Early Career and Castellari (00:08:15)
5. The Renzo Piano Winery (00:15:33)
6. Baffanero: Creating an Iconic Merlot (00:31:26)
7. Sicilian Projects and Designer Labels (00:39:09)
8. Mevushal Winemaking Challenges (00:48:14)
9. Alessandro's Legacy and Philosophy (00:53:43)
10. Episode Closing and Next Steps (00:57:01)
108 episodes