Scott MacKenzie interviews Frederic Fluke at Xcelerate 2025 in Austin, Texas, about the Fluke Corporation's process tool and instrumentation business. Frederic explains the company's focus on user-friendly tools for technicians and engineers, emphasizing the importance of customer feedback and the integration of AI for advanced data analysis. He highlights the need for continuous learning and the role of Fluke as a thought leader in the industry. Frederic also discusses the challenges and opportunities post-COVID, including the importance of critical thinking and the development of the next generation of professionals.

Action Items

• [ ] Connect with Frederick Broad to discuss thought leadership, products, and other topics related to Fluke.

Outline

Introduction and Event Overview

• Scott MacKenzie introduces the Industrial Talk Podcast, emphasizing its focus on industry innovations and trends.
• Scott welcomes listeners to Accelerate 2025, an event in Austin, Texas, highlighting the Reliability Lab Floor's bustling activity.
• Scott expresses excitement about the upcoming conversation with Frederic Fluke, noting the lack of preparation for the discussion.

Overview of Fluke Corporation and Process Tool Business

• Frederic explains his role at Fluke Industrial, leading the process tool and instrumentation business.
• He describes the portfolio of tools designed for technicians, engineers, and reliability management professionals.
• The tools include pressure transmitters, temperature transmitters, and voltmeters, with capabilities for measurement and calibration.
• Frederic emphasizes the user-friendly nature of the tools, designed with the end-user's needs in mind.

User-Friendly Tools and Market Needs

• Scott inquires about the user-friendliness of the tools, noting the importance of intuitive design.
• Frederic confirms that the tools are designed to be user-friendly, considering the knowledge and needs of the end-users.
• He discusses the importance of iterating on tools based on customer feedback and market needs.
• Frederic highlights the role of Voice of the Customer (VoC) in product development, emphasizing the need to understand customer requirements before creating new tools.

Advancements in Technology and Customer Engagement

• Scott and Frederic discuss the rapid advancements in technology and the need for continuous learning.
• Frederic explains the importance of educating customers and providing expertise beyond just the tools.
• He shares his experience of visiting customer facilities to understand their needs and challenges.
• Frederic emphasizes the importance of customer partnerships in developing tools that meet their specific requirements.

Incorporating AI and Digitalization

• Scott and Frederic discuss the integration of AI and digitalization into Fluke's tools and processes.
• Frederic explains the collaboration with Fortive and other Fluke divisions to incorporate AI into their products and workstreams.
• He highlights the potential of AI in analyzing large datasets to provide actionable insights.
• Frederic notes that the adoption of AI is still in its early stages, with significant potential for future growth.

Challenges and Opportunities in AI Adoption

• Scott and Frederic discuss the challenges of effectively analyzing large datasets to gain tactical insights.
• Frederic emphasizes the importance of continuous learning and adapting to new technologies.
• He predicts that the widespread adoption of AI will take 3-5 years, with a focus on understanding and applying its benefits.
• Frederic highlights the need for critical thinking and ideation in the development and implementation of AI-driven solutions.

Future of AI and Workforce Development

• Frederic expresses excitement about the post-COVID era, with increased opportunities for knowledge sharing and collaboration.
• He notes the impact of AI tools like ChatGPT and the need for continuous learning to adapt to new technologies.
• Frederic emphasizes the importance of inspiring the next generation to develop critical thinking and problem-solving skills.
• Scott and Frederic discuss the balance between bringing manufacturing back and addressing workforce development challenges.

Conclusion and Contact Information

• Scott thanks Frederic for the insightful conversation and highlights the importance of trusted individuals in the industry.
• Frederic provides his contact information for further discussions on thought leadership and product development.
• Scott encourages listeners to connect with Frederic and other industry professionals through the Industrial Talk Podcast.
• The podcast concludes with a reminder of the event's focus on asset management and user simplicity in Fluke's solutions.