S4E07: The Cultural Power of Flowers & How it is More Than Just Decoration | Sakshi Gupta
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Welcome back to The IKKIVI Podcast, where we explore conscious living through the lens of culture, craft, and creativity. I’m your host, Nivi Murthy, and today we’re joined by Sakshi Gupta, the creative force behind The Girl With Ideas, a wedding design and floral styling studio known for its poetic, intimate, and story-driven celebrations.
Sakshi’s work draws deeply from the everyday: family traditions, travel, nature, and especially flowers, using them as tools for emotional storytelling and cultural connection. With an intuitive and artistic approach, she creates timeless floral experiences that are full of meaning and beauty.
In this episode, we explore her journey as a floral artist, and the power of flowers in design, not just as visual decoration, but as a medium for memory, identity, and cultural symbolism. We dive into how she translates emotions into aesthetics, the decisions behind her unique design process, and the emotional and sensory spaces she crafts through each event.
While Sakshi’s work often shines through modern Indian weddings, this conversation expands beyond that to look at how florals reflect personal heritage, collective memory, and sustainable values. We also discuss the often-overlooked topic of sustainability in the flower industry, and how creating something so ephemeral can have a lasting emotional and cultural impact.
If you’ve ever been moved by flowers, or wondered about their deeper significance in design and storytelling, this episode offers a beautiful, reflective look at the intersections of florals, culture, and conscious creativity.
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73 episodes