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Media Upfronts Special: Audio Captivates, Data Elevates, with Global

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Manage episode 511215051 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Ahead of Media Upfronts, taking place 14-15 October at Protein Studios, we’re kicking off a special week of podcasts with our five Superfronts podcasts, starting today with Global. James Chandler is joined by Tom Streetley, Director of DAX Audio, to explore how audio continues to evolve as a powerful medium for advertisers. From brand-new research on the role of mood and mindset, to the launch of Global’s cross-device tool, Tom shares how Global are combining the emotional impact of sound with the precision of digital.


Expect insights on podcasting, radio, music streaming and gaming, plus a glimpse of what makes this year’s Global Upfront a must-see.


🎟️ Don’t miss Global live at Media Upfronts – book your ticket now at iabuk.com/upfronts.


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

271 episodes

Artwork
iconShare
 
Manage episode 511215051 series 1934726
Content provided by Tom and IAB UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom and IAB UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Ahead of Media Upfronts, taking place 14-15 October at Protein Studios, we’re kicking off a special week of podcasts with our five Superfronts podcasts, starting today with Global. James Chandler is joined by Tom Streetley, Director of DAX Audio, to explore how audio continues to evolve as a powerful medium for advertisers. From brand-new research on the role of mood and mindset, to the launch of Global’s cross-device tool, Tom shares how Global are combining the emotional impact of sound with the precision of digital.


Expect insights on podcasting, radio, music streaming and gaming, plus a glimpse of what makes this year’s Global Upfront a must-see.


🎟️ Don’t miss Global live at Media Upfronts – book your ticket now at iabuk.com/upfronts.


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

271 episodes

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