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House Party: Which party's talking to the TikTok generation?

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Manage episode 474706811 series 6069
Content provided by CBC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CBC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

If votes were based on social media stats, the NDP’s Jagmeet Singh would be on top with his latest “get ready with me” TikTok – racking up nearly 5 million views. But when it comes to polling, something is lost in translation, with Liberals and Conservatives pulling way ahead in securing support from the under-40 voters. So how are the parties targeting these voters, and who is doing the best job of campaigning on what matters to Gen Z and Millennials? “Elder millennials” Jason Markusoff and Catherine Cullen, and Gen X-er Daniel Thibeault, try not to sound too old as they analyze the strategies of Singh, Mark Carney and Pierre Poilievre.

  continue reading

666 episodes

Artwork
iconShare
 
Manage episode 474706811 series 6069
Content provided by CBC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CBC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

If votes were based on social media stats, the NDP’s Jagmeet Singh would be on top with his latest “get ready with me” TikTok – racking up nearly 5 million views. But when it comes to polling, something is lost in translation, with Liberals and Conservatives pulling way ahead in securing support from the under-40 voters. So how are the parties targeting these voters, and who is doing the best job of campaigning on what matters to Gen Z and Millennials? “Elder millennials” Jason Markusoff and Catherine Cullen, and Gen X-er Daniel Thibeault, try not to sound too old as they analyze the strategies of Singh, Mark Carney and Pierre Poilievre.

  continue reading

666 episodes

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