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Why most high-ticket coaches don't need an ads agencyd One?
Manage episode 482726612 series 3663771
Thinking of hiring an ads agency?
Watch this first.
If you're a high-ticket coach or consultant making less than $50k/month, you probably don’t need an ads agency, and in this episode, we explain why.
We break down the real reasons most coaches waste thousands outsourcing too early, how to run profitable campaigns without overcomplicating your ad account, and why you need to understand your numbers before handing off your marketing.
Inside this episode:
• When you’re actually ready for an ads agency
• Why media buying alone is dead in 2025
• How to structure a simple Meta Ads campaign that scales
• What to test (hint: it’s not audiences)
• The dangers of relying on vanity metrics
• Why understanding before and after the click changes everything
• And the exact campaign setup we use to scale coaches to £90k/day
Plus, we share how to spot BS from your agency, how to test your offer before hiring, and the mindset shift most 6-figure coaches need to make.
Got questions? DM us on Instagram for access to our Ads and Sales Calcs Cockpit - free for listeners.
Subscribe for more real-talk strategies to scale your coaching business with clarity and confidence.
Chapters
1. Why most high-ticket coaches don't need an ads agencyd One? (00:00:00)
2. When coaches actually need agencies (00:00:08)
3. The death of media-buying-only agencies (00:02:15)
4. Agency misalignment and vanity metrics (00:05:38)
5. Before the click, after the click (00:10:23)
6. Simplified ad structure for scaling (00:14:17)
7. How to stand out from competitors (00:17:34)
2 episodes
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