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039: The Secret to Selling More Without Becoming Internet Famous (with Jonathan Goodman)

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Manage episode 460937820 series 2372293
Content provided by HeyCreator. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by HeyCreator or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Get Jonathan's new book, The Obvious Choice at your favorite bookseller. Learn more here.

0:00 – Introduction
1:47 – Self-Publishing vs Traditional
3:19 – Finding Your Niche for Success
6:49 – The Power of a Back Catalog
11:25 – Self-Publishing vs. Traditional Publishing
16:09 – The Content Hamster Wheel Myth
19:11 – Focus on Real-World Impact
23:15 – The Games of Influence vs. Business
42:25 – The Four-Step Content Creation Framework
53:05 – Thought Leadership vs. Influencership
1:01:11 – Final Thoughts & How to Connect with Jon

  continue reading

323 episodes

Artwork
iconShare
 
Manage episode 460937820 series 2372293
Content provided by HeyCreator. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by HeyCreator or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Get Jonathan's new book, The Obvious Choice at your favorite bookseller. Learn more here.

0:00 – Introduction
1:47 – Self-Publishing vs Traditional
3:19 – Finding Your Niche for Success
6:49 – The Power of a Back Catalog
11:25 – Self-Publishing vs. Traditional Publishing
16:09 – The Content Hamster Wheel Myth
19:11 – Focus on Real-World Impact
23:15 – The Games of Influence vs. Business
42:25 – The Four-Step Content Creation Framework
53:05 – Thought Leadership vs. Influencership
1:01:11 – Final Thoughts & How to Connect with Jon

  continue reading

323 episodes

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