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What makes digital execution the missing link between great strategies and real business results & how can aligning teams and systems drive faster transformation?

In Episode 11 of The HEX-Files Energy Marketing Podcast, Host Arnaud Dasprez speaks with Nomah Zia, Fractional Digital Experience and Technology Consultant at Technology Advisor, about how companies can speed up digital transformation. Nomah shares why strategy alone isn’t enough and how clear goals, fast action, and team alignment lead to real results. She breaks down what a good customer experience looks like, common red flags, and why speed matters more than ever in today’s fast-changing tech world.

With deep digital expertise, Nomah Zia explains how companies can improve by focusing less on tools and more on teamwork. She shows how clear goals, fast action, and strong team roles help turn strategy into real results. Nomah also shares how good customer experience feels smooth and human, and why speed, structure, and shared goals are key to success in the digital world.

In this episode, expect to learn:

• Why digital strategy is more than just tools and tech
• How to build teams that move fast and work as one
• What makes a customer experience smooth and human
• Red flags that slow down digital progress and results
• Simple ways to use AI for faster and smarter work

Timestamps:

[00:00] - Teaser

[01:02] - Introduction of podcast & guest Nomah Zia

[02:45] - What does digital transformation really mean?

[04:02] - First steps: Strategy, systems, and structure

[05:36] - What makes a good customer experience

[06:49] - How empathy and context shape results?

[07:34] - Red flags that signal strategy is failing

[08:50] - Building teams for speed and outcomes

[10:55] - When to use agencies vs internal teams?

[11:56] - Why execution speed drives revenue?

[14:20] - Advice for digital leaders and using AI

Follow our Guest Nomah Zia on:

• LinkedIn: https://www.linkedin.com/in/nomah-zia/
• Website: https://nomahzia.com/

Follow Host Arnaud Dasprez on:

• LinkedIn: https://www.linkedin.com/in/arnaud-dasprez-3a949a/
• Facebook: https://www.facebook.com/arnaud.dasprez
• Instagram: https://www.instagram.com/arnauddasprez/

Follow the Podcast:

• Follow on LinkedIn: https://www.linkedin.com/company/hexagroup/
• Visit the Hexagroup Website: https://www.hexagroup.com/
• Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hex-files/id1800509801
• Listen on Spotify: https://open.spotify.com/show/2Uk06BviiKOGfbNNvPdV7a?si=fa31c1fc430d446d&nd=1&dlsi=53775ab58c874360