What if doubling your business didn’t require doubling your effort—or your budget? In this episode of the Harvest Growth Podcast, your host Jon LaClare breaks down a simple but powerful framework that has helped hundreds of brands achieve what he calls “uncharacteristic growth.”

Through years of running marketing campaigns across industries, the team at Harvest Growth has discovered a proven system: if you improve three key metrics—traffic, conversion rate, and average order value—by just 27% each, your business will double.

And in this episode, Jon explains exactly how the 27% Rule works, why small, compounding improvements are more sustainable than giant leaps, and how real brands are applying this principle to scale smarter, faster, and with less risk.

In today’s episode of the Harvest Growth Podcast, we’ll cover the following:

• The 27% growth formula that can double your business through compounding improvements.
• Simple ways to increase your traffic without increasing ad spend.
• Conversion tactics that turn more visitors into paying customers.
• Quick strategies to raise your average order value with upsells, bundles, or subscriptions.
• Why consistency in optimization drives sustainable long-term growth.

Ready to see how small changes can lead to massive results? Visit HarvestGrowth.com to learn more about implementing the 27% Rule or get your copy of John LaClare’s book, “The Perfect Launch System,” at www.perfectlaunch.com.

To be a guest on our next podcast, contact us today!

Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!