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Content provided by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Content Writing Teardown- How to Improve Blog Writing for SEO (Live Editing)

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Manage episode 474642262 series 3411855
Content provided by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This one is likely better to be watched on Youtube (so you can see the writing and editing).

In this episode of the Grow & Convert Marketing Show, we break down a real blog post about website feedback tools to reveal common content writing mistakes. Watch as we critique the article and transform it from generic to compelling by:

- Identifying proper search intent and avoiding the "high school research paper" intro
- Showing how to position your true product differentiator instead of using generic claims
- Demonstrating how to write for advanced audiences who already understand your category
- Explaining why pain points should be concise and relevant to your reader's current stage

Whether you're writing bottom-of-funnel content or product comparisons, these principles will help you create more effective content marketing that actually drives conversions.

📈 Join our newsletter: https://www.growandconvert.com/newsletter/
🎧 Listen to the podcast: https://podcasts.apple.com/us/podcast/the-grow-and-convert-marketing-show/id1652941589
📘 Learn more about SEO content writing: https://www.growandconvert.com/content-marketing/seo-content-writing/
The detail principle for writing good blog posts: https://www.growandconvert.com/content-marketing/how-to-write-a-good-blog-post/

  continue reading

50 episodes

Artwork
iconShare
 
Manage episode 474642262 series 3411855
Content provided by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Benji Hyam and Devesh Khanal, Benji Hyam, and Devesh Khanal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This one is likely better to be watched on Youtube (so you can see the writing and editing).

In this episode of the Grow & Convert Marketing Show, we break down a real blog post about website feedback tools to reveal common content writing mistakes. Watch as we critique the article and transform it from generic to compelling by:

- Identifying proper search intent and avoiding the "high school research paper" intro
- Showing how to position your true product differentiator instead of using generic claims
- Demonstrating how to write for advanced audiences who already understand your category
- Explaining why pain points should be concise and relevant to your reader's current stage

Whether you're writing bottom-of-funnel content or product comparisons, these principles will help you create more effective content marketing that actually drives conversions.

📈 Join our newsletter: https://www.growandconvert.com/newsletter/
🎧 Listen to the podcast: https://podcasts.apple.com/us/podcast/the-grow-and-convert-marketing-show/id1652941589
📘 Learn more about SEO content writing: https://www.growandconvert.com/content-marketing/seo-content-writing/
The detail principle for writing good blog posts: https://www.growandconvert.com/content-marketing/how-to-write-a-good-blog-post/

  continue reading

50 episodes

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