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44. From research to reality: The origin of Carbon Cell
Manage episode 507334513 series 2649989
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In this episode, colleagues Sarah Gibbs (Partner) and Amelia Foster (Patent Attorney) are joined by Liz Lee, CEO and co-founder of Carbon Cell — creators of a carbon-negative alternative to traditional polymer foams.
From an interdisciplinary master’s project to a funded, scaling startup, Liz shares how their interdisciplinary team navigated grants, a successful seed raise, early customer validation, brand building, and an IP strategy that balances patents and trade secrets.
Packed with practical takeaways, this is an essential listen for innovators and entrepreneurs interested in turning research into reality — and avoiding the early pitfalls that can stall a promising launch.
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From an interdisciplinary master’s project to a funded, scaling startup, Liz shares how their interdisciplinary team navigated grants, a successful seed raise, early customer validation, brand building, and an IP strategy that balances patents and trade secrets.
Packed with practical takeaways, this is an essential listen for innovators and entrepreneurs interested in turning research into reality — and avoiding the early pitfalls that can stall a promising launch.
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