This story was originally published on HackerNoon at: https://hackernoon.com/why-trust-not-hype-defines-the-future-of-web3-projects.
How Web3 projects can build long-term trust through transparency, consistency, and real communication beyond traditional PR.
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In the Web3 era, trust—not hype—is the true measure of success. This article explores how blockchain projects can earn credibility through transparency, consistency, and meaningful communication. It explains why traditional PR alone no longer works and how agencies like ANS.Agency help projects achieve visibility while maintaining authenticity.