This story was originally published on HackerNoon at: https://hackernoon.com/alexander-jabbour-on-building-real-time-sales-ai-from-0-to-1-at-rilla.
Rilla’s Engineering Lead Alexander Jabbour shares how he built a real-time AI sales coaching platform, boosting close rates and generating 7+ figures.
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Alexander Jabbour, Engineering Lead at Rilla, built a real-time AI sales coaching platform that turns reactive feedback into live guidance. Overcoming technical hurdles in audio streaming, low-latency transcription, and AI insights, his team scaled the product to multi-million revenue. Early pilots showed close rates rising from 29% to 34%, validating a user-centric, data-driven 0-to-1 journey.