Founder Story: Calm Down Darling! The Art of 'Slowing Down in a Frantic World' with Specialist PR Expert, Josh Wheeler from Be Broadcast: "You don't need to go at a 1,000 mph to succeed!"
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When Josh Wheeler founded Be Broadcast PR 3 years ago, he was determined to create something different—a PR agency focused not just on securing media coverage, but on telling meaningful stories that unite rather than divide. His journey from a tiny village in the West Midlands to becoming a broadcast PR specialist offers fascinating insights into what truly matters in communication.
(Josh joined Chris Grimes in the Show to 'experience the format from within' to explore the possibility of lending his PR expertise to Chris's special new series-strand to the Show, 'Legacy Life Reflections': To record their or your Life Story, for posterity. "Lest we forget...Before its too late")
During this intimate conversation, Josh reveals how some of his most formative experiences came not from formal education or corporate training, but from early jobs like making tea in a care home at age 11 and working the tills at Tesco. These roles taught him that despite our apparent differences, people from all walks of life share fundamental similarities—a philosophy that now informs Be Broadcast's approach to storytelling.
Josh speaks candidly about his struggles with burnout, discovering that "being busy doesn't necessarily mean being fulfilled," and the challenge of finding balance in a high-pressure industry. His advice to slow down and "be more swan-like"—appearing calm while paddling furiously beneath the surface—offers valuable wisdom for anyone navigating today's frenetic workplace culture.
What makes this episode particularly compelling is Josh's perspective on human connection in an age increasingly dominated by artificial intelligence. While acknowledging AI's transformative potential, he reminds us that technology should complement rather than replace authentic human interaction: "We need to remember our place in all of that."
Whether you're a PR professional or simply someone interested in how we communicate and connect in an increasingly fragmented world, Josh's insights about building businesses with integrity, finding inspiration in "scrappy, imperfect people," and creating work environments that prioritize people over profit will resonate deeply. His call to action—to speak to neighbors, smile at strangers, and engage with people outside our usual circles—offers a simple but powerful antidote to our increasingly isolated digital lives.
Tune in next week for more stories of 'Distinction & Genius' from The Good Listening To Show 'Clearing'. If you would like to be my Guest too then you can find out HOW via the different 'series strands' at 'The Good Listening To Show' website.
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Thanks for listening!
Chapters
1. Welcome to the Good Listening To Show (00:00:00)
2. Josh Wheeler and Be Broadcast PR (00:05:34)
3. Four Things That Shaped Josh (00:12:59)
4. Finding Balance and Being Human (00:30:21)
5. Politics and Tech Distractions (00:38:22)
6. Being Swan-Like in Business (00:43:30)
7. Making a Difference and Legacy (00:54:39)
8. Outro and Legacy Life Reflections (01:10:18)
256 episodes