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The Ad Industry Has a Bot Problem and Reddit Has a New Ad Placement Option
Manage episode 474424977 series 3641918
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In today’s episode, we talk about a recent report that reveals that leading ad verification companies are failing to detect and block bot traffic effectively. We also discuss a new ad placement adoption from Reddit which allows you to place ads in the comment section. Finally, we talk about an interesting statistic: 15% of Google searches are brand new and have never been seen before.
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