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Professor Mark Beckman discusses the Future of Metaverse Retail

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Manage episode 366509473 series 3484426
Content provided by Ian Khan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Khan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Marc Beckman founded DMA United with a modern vision: combining commercially oriented principles with branding and advertising.
Today, DMA United executes communication campaigns and new business development for internationally acclaimed individuals and brands, such as Karl Lagerfeld, Barneys New York, Pepsi, NBA, Russell Westbrook, Major League Baseball, Council Fashion Designers of America (CFDA), Wynton Marsalis, and Nelson Mandela Media. DMA United’s polycultural platform uniquely positions the Agency at the center of superior style and design, and extends into fashion, music, sports, technology, and the arts.
Beckman’s deal flow surrounding DMA United’s individuals and brands concentrates on three areas: (1) Merchandising (Licensing, Co-Branding,DTR, International Expansion), (2) Commercial Endorsements/Sponsorships, and (3) Multi-Media Development (Broadcast Television, Publishing,Radio, Branded Entertainment).
In recent years, Beckman has structured several high-profile deals and partnerships resulting in the exchange of millions of dollars worldwide, such as: Russell Westbrook x Barney New York, Pepsi x Puma, NBA x Bloomingdales.
Further, in recent years, Beckman has also executed upon countless experiential marketing platforms and traditional campaigns, including MLB Assembly, Fossil Q, Finish Line, and Pepsi Art of Football (2014 and 2018).
Beckman was admitted to the State Bar Association of New York, New Jersey, and Washington DC after graduating with a JD from Hofstra University School of Law, and a Bachelor of Liberal Arts from Boston University. Beckman is active with the Council of Fashion Designers of America, mentoring several of the CFDA Incubator’s inaugural class participants, and structuring CFDA’s publishing deals with Assouline.
As a guest lecturer, Beckman is invited every semester to speak at both NYU Stern School of Business and Columbia University in their Fashion Industry, Entertainment Marketing, and The Art of Celebrity Business courses.
Beckman lives in Manhattan with his wife Alice Roi and their children, Jude and Damaris.

Ian Khan is a globally recognised emerging tech leadership expert. A practising Futurist, Creator of the Future Readiness Leaders Circle, Multiple times author including "Metaverse for Dummies", Filmmaker and Storyteller on PrimeVideo and Emirates Airlines, one of the worlds largest airlines with 10 Million passengers per year. Ian's ground breaking work has been featured on CNN, the BBC, Fox, Bloomberg, Wharton Daily, ArabNews, RT, CoinBase, Korea Times, Spanish Daily Expansión, Ian hosts the worlds largest Future Readiness leadership networks, bringing together high performance entrepreneurs and leaders on a common mission to build future ready and undisputable businesses. Khan's new book is titled "Undisruptable" and is scheduled to release in early 2024.
Visit Ian at www.IanKhan.com

  continue reading

99 episodes

Artwork
iconShare
 
Manage episode 366509473 series 3484426
Content provided by Ian Khan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ian Khan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Marc Beckman founded DMA United with a modern vision: combining commercially oriented principles with branding and advertising.
Today, DMA United executes communication campaigns and new business development for internationally acclaimed individuals and brands, such as Karl Lagerfeld, Barneys New York, Pepsi, NBA, Russell Westbrook, Major League Baseball, Council Fashion Designers of America (CFDA), Wynton Marsalis, and Nelson Mandela Media. DMA United’s polycultural platform uniquely positions the Agency at the center of superior style and design, and extends into fashion, music, sports, technology, and the arts.
Beckman’s deal flow surrounding DMA United’s individuals and brands concentrates on three areas: (1) Merchandising (Licensing, Co-Branding,DTR, International Expansion), (2) Commercial Endorsements/Sponsorships, and (3) Multi-Media Development (Broadcast Television, Publishing,Radio, Branded Entertainment).
In recent years, Beckman has structured several high-profile deals and partnerships resulting in the exchange of millions of dollars worldwide, such as: Russell Westbrook x Barney New York, Pepsi x Puma, NBA x Bloomingdales.
Further, in recent years, Beckman has also executed upon countless experiential marketing platforms and traditional campaigns, including MLB Assembly, Fossil Q, Finish Line, and Pepsi Art of Football (2014 and 2018).
Beckman was admitted to the State Bar Association of New York, New Jersey, and Washington DC after graduating with a JD from Hofstra University School of Law, and a Bachelor of Liberal Arts from Boston University. Beckman is active with the Council of Fashion Designers of America, mentoring several of the CFDA Incubator’s inaugural class participants, and structuring CFDA’s publishing deals with Assouline.
As a guest lecturer, Beckman is invited every semester to speak at both NYU Stern School of Business and Columbia University in their Fashion Industry, Entertainment Marketing, and The Art of Celebrity Business courses.
Beckman lives in Manhattan with his wife Alice Roi and their children, Jude and Damaris.

Ian Khan is a globally recognised emerging tech leadership expert. A practising Futurist, Creator of the Future Readiness Leaders Circle, Multiple times author including "Metaverse for Dummies", Filmmaker and Storyteller on PrimeVideo and Emirates Airlines, one of the worlds largest airlines with 10 Million passengers per year. Ian's ground breaking work has been featured on CNN, the BBC, Fox, Bloomberg, Wharton Daily, ArabNews, RT, CoinBase, Korea Times, Spanish Daily Expansión, Ian hosts the worlds largest Future Readiness leadership networks, bringing together high performance entrepreneurs and leaders on a common mission to build future ready and undisputable businesses. Khan's new book is titled "Undisruptable" and is scheduled to release in early 2024.
Visit Ian at www.IanKhan.com

  continue reading

99 episodes

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