Peter Fiske has packed a lot into his career, from being a rare successful academic to entrepreneur crossover to his current role as head of NAWI, the National Alliance for Water Innovation. He's just someone who loves building stuff, and he's done a lot from building and selling PAX Water Technologies to setting up the infrastructure for the radically improved coordination of US research into water technology. He's also one of the most energetic people I know - game recognize game - and one of the best communicators. Please enjoy my really fun conversation with Peter Fiske.

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For the full show notes, transcript, and links to mentioned content, check out the episode page here: https://podcasts.apple.com/us/podcast/the-fundamental-molecule/id1714287205

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Peter discusses his journey from academia to entrepreneurship, applying academic research to solve real-world water issues, lessons from his first sale, and the future of brackish water desalination. He also highlights the need for decentralized water infrastructure and draws parallels with the energy sector's evolution. Emphasizing empathy, data, and collaboration in addressing water industry challenges, he notes that, as climate change impacts water resources, innovative solutions and industry cooperation are now, and will continue to be, vital.

0:00 Start

0:50 Introduction

1:31 Peter’s initial path into the water world

7:51 Moving from academia to entrepreneurship

19:56 Peter’s first sale and the lessons learned from it

22:46 Applying academic findings to relieve pain points

26:52 The future of brackish water desalination

28:34 Why doesn’t the US have a Department of Water?

29:51 Our main water problem

31:46 Public understanding of water issues

36:31 Water technology in the context of the S-Curve

40:30 Peter’s reflection on selling his business

43:57 His single most important piece of advice for aspiring water entrepreneurs

Links:

Burnt Island Ventures

NAWI

Key Takeaways:

"Entrepreneurship is first and foremost a personal choice and a career choice."

"PhDs can be outstanding entrepreneurs. They are used to working extremely hard and are enormously resilient."

"Empathy for your customers is crucial. Truly hope that what you have makes their life better."

"Successful entrepreneurs are not risk takers. They analyze an environment and wait for the right opportunity."

"The water industry is an unusually cordial and collaborative industry. Seek ways of synergy."

"If you don't have data, you just have an opinion. Bring data to frame technical performance."

"Our climate is changing, and the principal delivery vehicle for those effects will be the water cycle."

"The future is already here; it's just not uniformly distributed."