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What Are the Pros and Cons of Using a Branded Domain?

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Manage episode 501363048 series 3344420
Content provided by John Whitford. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Whitford or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

💡 Free Tool: Validate Your Next Offer in Minutes

After more than a decade of creating online products that consistently sell, we’ve developed a proven 3-part system to know if an idea will be profitable and have viral potential—before ever building it. We’ve now turned that process into the AI Idea Validator, a simple GPT-powered tool that gives you instant clarity and confidence for your next launch. Try it free here: freedombynumber.com/idea-validator

Choosing Between Custom Domains and Subdomains for Your Online Courses

In this episode, a participant asks whether to create a specific URL for an online course or integrate it into their existing branding. The host discusses the pros and cons of purchasing a custom domain versus using redirects or subdomains. Emphasis is placed on user experience, professional appearance, and the potential for increased conversions from easy-to-remember URLs. Cost considerations and strategic use of multiple domains for various aspects of the business are also covered. The episode offers advice on balancing complexity and brand connectivity.

00:00 Introduction and Question from the Audience

00:53 The Importance of a Dedicated URL

01:25 Balancing Cost and User Experience

02:03 Benefits of Short and Memorable URLs

04:15 Using Subdomains for Brand Recognition

05:13 Conclusion and Final Recommendations

  continue reading

30 episodes

Artwork
iconShare
 
Manage episode 501363048 series 3344420
Content provided by John Whitford. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Whitford or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

💡 Free Tool: Validate Your Next Offer in Minutes

After more than a decade of creating online products that consistently sell, we’ve developed a proven 3-part system to know if an idea will be profitable and have viral potential—before ever building it. We’ve now turned that process into the AI Idea Validator, a simple GPT-powered tool that gives you instant clarity and confidence for your next launch. Try it free here: freedombynumber.com/idea-validator

Choosing Between Custom Domains and Subdomains for Your Online Courses

In this episode, a participant asks whether to create a specific URL for an online course or integrate it into their existing branding. The host discusses the pros and cons of purchasing a custom domain versus using redirects or subdomains. Emphasis is placed on user experience, professional appearance, and the potential for increased conversions from easy-to-remember URLs. Cost considerations and strategic use of multiple domains for various aspects of the business are also covered. The episode offers advice on balancing complexity and brand connectivity.

00:00 Introduction and Question from the Audience

00:53 The Importance of a Dedicated URL

01:25 Balancing Cost and User Experience

02:03 Benefits of Short and Memorable URLs

04:15 Using Subdomains for Brand Recognition

05:13 Conclusion and Final Recommendations

  continue reading

30 episodes

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