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ALP 285: Outbound sales & your agency
Manage episode 513368937 series 1391833
Content provided by The FIR Podcast Network Everything Feed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The FIR Podcast Network Everything Feed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode, Chip and Gini address a listener’s question about the opportunities for growing an agency through outbound sales. They discuss the challenges of outbound sales, particularly in a small agency environment, and highlight the importance of building relationships and a strong brand.
Both suggest that agency owners focus on networking and proactive relationship-building rather than traditional cold calling. They emphasize a multi-faceted approach to business development that includes content marketing, warm introductions, and maintaining an active online presence.
Ultimately, they advocate for a shift in mindset from outbound sales to relationship cultivation to achieve sustainable agency growth. [read the transcript]
The post ALP 285: Outbound sales & your agency appeared first on FIR Podcast Network.
139 episodes
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Manage episode 513368937 series 1391833
Content provided by The FIR Podcast Network Everything Feed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The FIR Podcast Network Everything Feed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode, Chip and Gini address a listener’s question about the opportunities for growing an agency through outbound sales. They discuss the challenges of outbound sales, particularly in a small agency environment, and highlight the importance of building relationships and a strong brand.
Both suggest that agency owners focus on networking and proactive relationship-building rather than traditional cold calling. They emphasize a multi-faceted approach to business development that includes content marketing, warm introductions, and maintaining an active online presence.
Ultimately, they advocate for a shift in mindset from outbound sales to relationship cultivation to achieve sustainable agency growth. [read the transcript]
The post ALP 285: Outbound sales & your agency appeared first on FIR Podcast Network.
139 episodes
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…
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