How We Enhanced Customer Experience at a Father’s Day Activation Through Handwritten Personalisation

The Experience Is Personal Podcast

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13d ago 6:40

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In this episode of The Experience Is Personal, we take you inside a multi-location Father’s Day activation — where four of our calligraphers delivered handwritten moments of connection live in-store across an entire weekend. Working with a luxury brand brief, we offered complimentary personalised note cards for customers with every purchase — not just names, but real messages to father figures, crafted in ink on beautifully branded cards. Across 3 Sydney locations, what unfolded was more than just retail activity — it became a space for customers to pause, reflect, and express something meaningful. In this episode, you'll hear how our team created a high-touch, emotionally resonant experience that customers stayed for — and remembered. You’ll also learn: – How thoughtful event design invites guests to linger – Why live calligraphy can elevate everyday gifting – What makes a simple message feel unforgettable ✨ Ready to make your brand moment more meaningful? Download our free Event Bundle with expert tips and activation ideas at https://kimlligraphy.au/free-event-bundle-kimlligraphy/ Follow us on Instagram @kimlligraphy for more behind-the-scenes. Until next time — keep it personal.

22 episodes

#Business #Mark D. Flores #Video Rocks