Loreta Tarozaite is a marketing communications consultant and executive coach with a background in news anchoring. She helps business owners and executives improve their on-camera and on-stage presence, particularly in using video as a medium. Loreta emphasizes the importance of personal branding, especially on platforms like LinkedIn, and encourages the use of video to build rapport and trust with the audience. She advises starting with simple videos, such as recording oneself describing the scenery or talking through a cooking process, to get comfortable with being on camera. Loreta also offers coaching on presentation skills for both on-camera and on-stage appearances.

• Loreta helps business owners and executives improve their on-camera and on-stage presence, particularly in using video as a medium.
• Personal branding is crucial, especially on platforms like LinkedIn, to build visibility, authority, and trust.
• Starting with simple videos, such as recording oneself describing the scenery or talking through a cooking process, can help build comfort with being on camera.
• Loreta offers coaching on presentation skills for both on-camera and on-stage appearances, emphasizing the differences between the two mediums.

Connect with Loreta on LinkedIn: https://www.linkedin.com/in/loretatarozaite/

onnect with Barnaby on LinkedIn: https://www.linkedin.com/in/barnabycook/

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