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The Truth About Property Negotiation: Why Most Buyers Get It Wrong
Manage episode 497747170 series 2445782
Today, we sit down with Scott Aggett, founder of Hello Haus, a negotiation service shaking up Australia’s property buying landscape. Scott pulls back the curtain on the high-stakes game of real estate negotiation and reveals why most buyers are unknowingly walking into traps laid by experienced selling agents. If you’ve ever felt outmatched or overwhelmed in the home-buying process, this conversation will open your eyes to what’s going on behind the scenes.
Listeners will gain deep insights into the psychological tactics agents use to push buyers into emotional decisions, often costing them tens of thousands more than necessary. Scott explains why traditional buyer’s agents may not be equipped to negotiate effectively, and how negotiation as a service provides a smarter, leaner alternative for buyers who want to retain control without losing leverage. He shares examples of real-world mistakes and outlines how simple behavioural cues—like revisiting a property too many times or discussing price too early—can weaken your position.
Whether you're a first-home buyer or a seasoned investor, this episode is packed with actionable tips to help you think more strategically and negotiate with confidence. We also explore how market dynamics are changing, what smart buyers are doing differently in 2025, and why negotiation is no longer a luxury—it’s a necessity. If you're serious about buying better, this is one you don't want to miss.
Episode Highlights
00:00 – Welcome
03:10 – Why Most Buyers Are Outmatched by Selling Agents
05:47 – The Buyer’s Agent Problem: Sourcing ≠ Negotiating
18:10 – Emotional Buying: How It Undermines Your Leverage
25:32 – What to Say (and Not Say) When Dealing with Agents
37:42 – Auction Theatre: How FOMO is Engineered
42:10 – Negotiation as a Service: A Smarter Model for Modern Buyers
50:50 – The Future of Property Negotiation in Australia
About the Guest
Scott Aggett is one of Australia’s leading property negotiation experts, with over 30 years of experience and more than 4,000 successful real estate deals across Australia, the UK, and Asia.
Beginning his career as a sales agent before launching multiple Belle Property franchises in Sydney’s Eastern Suburbs, Scott is renowned for his innovative "Negotiation as a Service" approach, which he pioneered through his company, Hello Haus. His negotiation-focused model has empowered countless Australian buyers to secure top-performing investments and dream homes with less stress and below-market prices.
After Hello Haus was acquired by major industry players in 2024, Scott continues to advocate for transparent, client-focused property negotiations, regularly sharing market insights across major media and industry platforms.
Connect with Scott
- Website: https://www.scottaggett.com/
- LinkedIn: https://www.linkedin.com/in/scottaggett
- Instagram: https://www.instagram.com/scottaggett
- Facebook: https://www.facebook.com/scott.aggett/
Resources
- Visit our website: https://www.theelephantintheroom.com.au
- If you have any questions or would like to be featured on our show, contact us at:
- The Elephant in the Room Property Podcast - [email protected]
- Looking for a Sydney Buyers Agent? https://www.gooddeeds.com.au
- Work with Veronica: https://www.veronicamorgan.com.au
- Looking for a Mortgage Broker? https://www.alcove.au
- Work with Chris: [email protected]
Enjoyed the podcast? Don't miss out on what's yet to come! Hit that subscription button, spread the word, and join us for more insightful discussions in real estate. Your journey starts now!
- Subscribe on YouTube: https://www.youtube.com/@theelephantintheroom-podcast
- Subscribe on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-elephant-in-the-room-property-podcast/id1384822719
- Subscribe on Spotify: https://open.spotify.com/show/3Ge1626dgnmK0RyKPcXjP0?si=26cde394fa854765
If you enjoyed today’s podcast, don’t forget to subscribe, rate, and share the show! There’s more to come, so we hope to have you along with us on this journey!
See you on the inside,
Veronica & Chris
See omnystudio.com/listener for privacy information.
Chapters
1. The Truth About Property Negotiation: Why Most Buyers Get It Wrong (00:00:00)
2. Why Buyers Lose to Selling Agents (00:03:10)
3. Sourcing vs. Negotiating in Buying (00:05:47)
4. Emotional Buying Hurts Your Leverage (00:18:10)
5. What to Say (and Not) to Agents (00:25:32)
6. Auction Theatre: FOMO in Action (00:37:42)
7. Auction Theatre: FOMO in Action (00:42:10)
8. The Future of Property Negotiation* (00:50:50)
416 episodes
The Truth About Property Negotiation: Why Most Buyers Get It Wrong
The Elephant In The Room Property Podcast | Inside Australian Real Estate
Manage episode 497747170 series 2445782
Today, we sit down with Scott Aggett, founder of Hello Haus, a negotiation service shaking up Australia’s property buying landscape. Scott pulls back the curtain on the high-stakes game of real estate negotiation and reveals why most buyers are unknowingly walking into traps laid by experienced selling agents. If you’ve ever felt outmatched or overwhelmed in the home-buying process, this conversation will open your eyes to what’s going on behind the scenes.
Listeners will gain deep insights into the psychological tactics agents use to push buyers into emotional decisions, often costing them tens of thousands more than necessary. Scott explains why traditional buyer’s agents may not be equipped to negotiate effectively, and how negotiation as a service provides a smarter, leaner alternative for buyers who want to retain control without losing leverage. He shares examples of real-world mistakes and outlines how simple behavioural cues—like revisiting a property too many times or discussing price too early—can weaken your position.
Whether you're a first-home buyer or a seasoned investor, this episode is packed with actionable tips to help you think more strategically and negotiate with confidence. We also explore how market dynamics are changing, what smart buyers are doing differently in 2025, and why negotiation is no longer a luxury—it’s a necessity. If you're serious about buying better, this is one you don't want to miss.
Episode Highlights
00:00 – Welcome
03:10 – Why Most Buyers Are Outmatched by Selling Agents
05:47 – The Buyer’s Agent Problem: Sourcing ≠ Negotiating
18:10 – Emotional Buying: How It Undermines Your Leverage
25:32 – What to Say (and Not Say) When Dealing with Agents
37:42 – Auction Theatre: How FOMO is Engineered
42:10 – Negotiation as a Service: A Smarter Model for Modern Buyers
50:50 – The Future of Property Negotiation in Australia
About the Guest
Scott Aggett is one of Australia’s leading property negotiation experts, with over 30 years of experience and more than 4,000 successful real estate deals across Australia, the UK, and Asia.
Beginning his career as a sales agent before launching multiple Belle Property franchises in Sydney’s Eastern Suburbs, Scott is renowned for his innovative "Negotiation as a Service" approach, which he pioneered through his company, Hello Haus. His negotiation-focused model has empowered countless Australian buyers to secure top-performing investments and dream homes with less stress and below-market prices.
After Hello Haus was acquired by major industry players in 2024, Scott continues to advocate for transparent, client-focused property negotiations, regularly sharing market insights across major media and industry platforms.
Connect with Scott
- Website: https://www.scottaggett.com/
- LinkedIn: https://www.linkedin.com/in/scottaggett
- Instagram: https://www.instagram.com/scottaggett
- Facebook: https://www.facebook.com/scott.aggett/
Resources
- Visit our website: https://www.theelephantintheroom.com.au
- If you have any questions or would like to be featured on our show, contact us at:
- The Elephant in the Room Property Podcast - [email protected]
- Looking for a Sydney Buyers Agent? https://www.gooddeeds.com.au
- Work with Veronica: https://www.veronicamorgan.com.au
- Looking for a Mortgage Broker? https://www.alcove.au
- Work with Chris: [email protected]
Enjoyed the podcast? Don't miss out on what's yet to come! Hit that subscription button, spread the word, and join us for more insightful discussions in real estate. Your journey starts now!
- Subscribe on YouTube: https://www.youtube.com/@theelephantintheroom-podcast
- Subscribe on Apple Podcasts: https://podcasts.apple.com/ph/podcast/the-elephant-in-the-room-property-podcast/id1384822719
- Subscribe on Spotify: https://open.spotify.com/show/3Ge1626dgnmK0RyKPcXjP0?si=26cde394fa854765
If you enjoyed today’s podcast, don’t forget to subscribe, rate, and share the show! There’s more to come, so we hope to have you along with us on this journey!
See you on the inside,
Veronica & Chris
See omnystudio.com/listener for privacy information.
Chapters
1. The Truth About Property Negotiation: Why Most Buyers Get It Wrong (00:00:00)
2. Why Buyers Lose to Selling Agents (00:03:10)
3. Sourcing vs. Negotiating in Buying (00:05:47)
4. Emotional Buying Hurts Your Leverage (00:18:10)
5. What to Say (and Not) to Agents (00:25:32)
6. Auction Theatre: FOMO in Action (00:37:42)
7. Auction Theatre: FOMO in Action (00:42:10)
8. The Future of Property Negotiation* (00:50:50)
416 episodes
All episodes
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