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380: A Human First Business: Manufacturing Relationships, Leadership Transformation & Focus Groups

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Manage episode 345825787 series 74225
Content provided by Austin Brawner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Austin Brawner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This is a brand that didn’t start with the expectation of selling online. McCullough has a human-first perspective and there’s a lot to learn from him on customer experience and leadership.

A conversation about connection and the human experience, two things that are just as important (if not more important) to building and growing your brand as your marketing strategy.

What You’ll Learn From This Episode:

  • Wins and learnings from manufacturing an innovative product that no one wants to work on
  • What valuing relationships across all areas of your business could do for your success
  • How focus groups could improve your product offering
  • Birth of a product - getting an idea and figuring out if it’s a good one

Resources:

  continue reading

424 episodes

Artwork
iconShare
 
Manage episode 345825787 series 74225
Content provided by Austin Brawner. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Austin Brawner or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This is a brand that didn’t start with the expectation of selling online. McCullough has a human-first perspective and there’s a lot to learn from him on customer experience and leadership.

A conversation about connection and the human experience, two things that are just as important (if not more important) to building and growing your brand as your marketing strategy.

What You’ll Learn From This Episode:

  • Wins and learnings from manufacturing an innovative product that no one wants to work on
  • What valuing relationships across all areas of your business could do for your success
  • How focus groups could improve your product offering
  • Birth of a product - getting an idea and figuring out if it’s a good one

Resources:

  continue reading

424 episodes

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