In eCommerce, success isn’t just about having great products—it’s about making sure every part of your business runs smoothly, like a perfectly balanced wheel. But what happens when one spoke of that wheel breaks?

In this episode of the eCom Blueprint Podcast, Allen Jaffe (CEO, eComplete) and Álvaro Verdoy (CEO, Sales Layer) dive into one of the most overlooked yet critical elements of scaling an eCommerce business: Product Information Management (PIM).

They break down why spreadsheets and outdated systems fail as product catalogues grow, leading to lost sales, frustrated teams, and a broken customer experience. Álvaro shares how Sales Layer’s PIM system centralises and streamlines product data, ensuring accuracy across all channels, boosting conversions, and making global expansion seamless.

Whether you’re struggling with inconsistent product information, slow time-to-market, or scaling pains, this episode is packed with insights to help you optimise your eCommerce operations and keep your business moving forward. Tune in now!