Go offline with the Player FM app!
EP 233: The 5 Components of a Great Email Introduction
Manage episode 523877905 series 3387667
In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon welcome copywriter Kelli Jasper to discuss email marketing for flower farmers. They explore how to craft authentic welcome emails and nurture sequences that build genuine connections with subscribers. Kelly shares tips on storytelling, overcoming writing fears, and using personal anecdotes to engage audiences. The conversation covers balancing professionalism with authenticity, using tools like AI and emojis, and the importance of consistency over perfection. The episode offers practical advice and encouragement for flower farmers aiming to grow their businesses through meaningful, relatable email communication.
Click here to learn more about this weeks sponsor: Homegrown Reach
Learn more about DirtCon and join the email list for all the updates.
If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.
Did you love today's episode?
- Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
- Leave us a rating and review on Apple Podcasts!
Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!
Want to learn more about your hosts? Follow us on Instagram!
Lyndsay @wildroot_flowerco
Shannon @bloomhillfarm
233 episodes
Manage episode 523877905 series 3387667
In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon welcome copywriter Kelli Jasper to discuss email marketing for flower farmers. They explore how to craft authentic welcome emails and nurture sequences that build genuine connections with subscribers. Kelly shares tips on storytelling, overcoming writing fears, and using personal anecdotes to engage audiences. The conversation covers balancing professionalism with authenticity, using tools like AI and emojis, and the importance of consistency over perfection. The episode offers practical advice and encouragement for flower farmers aiming to grow their businesses through meaningful, relatable email communication.
Click here to learn more about this weeks sponsor: Homegrown Reach
Learn more about DirtCon and join the email list for all the updates.
If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.
Did you love today's episode?
- Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
- Leave us a rating and review on Apple Podcasts!
Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!
Want to learn more about your hosts? Follow us on Instagram!
Lyndsay @wildroot_flowerco
Shannon @bloomhillfarm
233 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.