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Content provided by Shannon Allen and Lyndsay Biehl, Shannon Allen, and Lyndsay Biehl. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shannon Allen and Lyndsay Biehl, Shannon Allen, and Lyndsay Biehl or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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EP 223: The Race to the Bottom does not Have to be Yours

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Manage episode 518163798 series 3387667
Content provided by Shannon Allen and Lyndsay Biehl, Shannon Allen, and Lyndsay Biehl. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shannon Allen and Lyndsay Biehl, Shannon Allen, and Lyndsay Biehl or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of The Dirt on Flowers, Lyndsay and Shannon discuss the challenges of dealing with “undercutters” in the flower farming business. They share insights on why competing on price is unsustainable and emphasize the importance of knowing your worth, building a unique brand, and creating a premium customer experience. Through personal stories and practical tips, they encourage listeners to focus on quality, connection, and mindset, empowering flower farmers to stand out and thrive without engaging in price wars.

Learn more about DirtCon and join the email list for all the updates.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

  continue reading

223 episodes

Artwork
iconShare
 
Manage episode 518163798 series 3387667
Content provided by Shannon Allen and Lyndsay Biehl, Shannon Allen, and Lyndsay Biehl. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shannon Allen and Lyndsay Biehl, Shannon Allen, and Lyndsay Biehl or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of The Dirt on Flowers, Lyndsay and Shannon discuss the challenges of dealing with “undercutters” in the flower farming business. They share insights on why competing on price is unsustainable and emphasize the importance of knowing your worth, building a unique brand, and creating a premium customer experience. Through personal stories and practical tips, they encourage listeners to focus on quality, connection, and mindset, empowering flower farmers to stand out and thrive without engaging in price wars.

Learn more about DirtCon and join the email list for all the updates.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

  continue reading

223 episodes

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