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Late night TV's shakeup, OpenAI's agentic AI tool, plus Walton Isaacson’s Albert Thompson on CTV’s ad product predicament
Manage episode 495800855 series 75801
This week’s episode recaps what CBS's cancellation of The Late Show with Stephen Colbert says about the media business and takes a look at OpenAI's agentic AI offering.
Then (24:20) Albert Thompson, head of digital innovation at ad agency Walton Isaacson, joins the show in a live recording from Digiday’s CTV Advertising Strategies event to break down why the CTV ad industry needs to prioritize more native ad formats.
471 episodes
Manage episode 495800855 series 75801
This week’s episode recaps what CBS's cancellation of The Late Show with Stephen Colbert says about the media business and takes a look at OpenAI's agentic AI offering.
Then (24:20) Albert Thompson, head of digital innovation at ad agency Walton Isaacson, joins the show in a live recording from Digiday’s CTV Advertising Strategies event to break down why the CTV ad industry needs to prioritize more native ad formats.
471 episodes
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