Lesson 1 - Learn Your Messaging
Manage episode 478718419 series 3661221
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In this lesson, you’ll learn the foundation of effective selling: mastering your solution’s messaging. We’ll guide you through answering three essential questions: Why does your solution exist? Who is it for? And how is it being used? By understanding these, you’ll gain clarity on what makes your product valuable and unique. Your assignment will challenge you to explore resources like corporate pitch decks, customer reviews, and even AI tools to craft your own authentic, personalized messaging. Share your answers with your manager or mentor for feedback and start building the confidence to connect with your prospects.
12 episodes