Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Lee Safar and MAP IT FORWARD. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lee Safar and MAP IT FORWARD or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

EP 1480 George Howell and Tim Wendelboe - The Future of Coffee, Roasteries, and Cafes - The Daily Coffee Pro Podcast by Map It Forward with Lee Safar

35:24
 
Share
 

Manage episode 518140683 series 2526691
Content provided by Lee Safar and MAP IT FORWARD. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lee Safar and MAP IT FORWARD or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Interested in our business advisory services for your small, medium, or large business across the coffee value chain?

Email us here: [email protected]

••••••••••••••••••••••••••••••••••

This is the 5th episode of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe.

George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA.

Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway.

In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee.

The five episodes in this series are:

1. The WBC, The Climate Crisis, and Coffee - https://youtu.be/0k7Y2mgG-Qo

2. Impact of Climate on Coffee Harvests - https://youtu.be/jJIAkSy3PAE

3. Coffee Communities and the Climate Crisis - https://youtu.be/K_6rY8m_62g

4. Causes of Instability in Coffee Today - https://youtu.be/rFWNLZI9IPE

5. The Future of Coffee, Roasteries, and Cafes - https://youtu.be/pDJ2uiiL0JI

In this episode of the podcast series, Lee wraps up a captivating series with Marianella as they delve into the challenges of coffee market volatility from the perspective of small holder producers, the impact of middlemen and low-priced future contracts, and the struggles and hopes of co-ops and farmers seeking just relationships through direct trade.

The discussion highlights the emergence of new direct trade models, geopolitical shifts in coffee trading, and the vital connections between small farmers and roasters.

Marianella also shares the inspiring success of the Coffee Camp and encourages collaboration for a thriving coffee community.

Learn more about sustainable, ethical coffee practices and how you can support these efforts.

Connect with George Howell here:

https://georgehowellcoffee.com/

https://www.instagram.com/ghowellcoffee

https://www.linkedin.com/in/george-howell-95646b2/

Connect with Tim Wendelboe Here:

https://timwendelboe.no/

https://www.instagram.com/timwendelboe/

https://www.youtube.com/@TimWendelboeCoffee

••••••••••••••••••••••••••••••••

Connect with Map It Forward here: Website | Instagram | Mailing list

💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward

📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW

🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify

🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching

Looking for a business advisor for your established coffee business or startup? Email us here:

📧 email: [email protected]

  continue reading

357 episodes

Artwork
iconShare
 
Manage episode 518140683 series 2526691
Content provided by Lee Safar and MAP IT FORWARD. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lee Safar and MAP IT FORWARD or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Interested in our business advisory services for your small, medium, or large business across the coffee value chain?

Email us here: [email protected]

••••••••••••••••••••••••••••••••••

This is the 5th episode of a 5-part series on The Daily Coffee Pro Podcast by Map It Forward with host Lee Safar and series guests, George Howell and Tim Wendelboe.

George Howell is a 50-year legend in the coffee industry and the founder of George Howell Coffee and Coffee Connection. George is based in Boston, USA.

Tim Wendelboe is a 20+ year industry legend, coffee farmer, world barista champion, and founder of Tim Wendelboe Coffee. Tim is based in Oslo, Norway.

In this series, Lee, George, and Tim explore a number of subjects, including the WBC, understanding the impact of the climate crisis on the coffee value chain, the coffee crisis, and whether Chemex makes the best coffee.

The five episodes in this series are:

1. The WBC, The Climate Crisis, and Coffee - https://youtu.be/0k7Y2mgG-Qo

2. Impact of Climate on Coffee Harvests - https://youtu.be/jJIAkSy3PAE

3. Coffee Communities and the Climate Crisis - https://youtu.be/K_6rY8m_62g

4. Causes of Instability in Coffee Today - https://youtu.be/rFWNLZI9IPE

5. The Future of Coffee, Roasteries, and Cafes - https://youtu.be/pDJ2uiiL0JI

In this episode of the podcast series, Lee wraps up a captivating series with Marianella as they delve into the challenges of coffee market volatility from the perspective of small holder producers, the impact of middlemen and low-priced future contracts, and the struggles and hopes of co-ops and farmers seeking just relationships through direct trade.

The discussion highlights the emergence of new direct trade models, geopolitical shifts in coffee trading, and the vital connections between small farmers and roasters.

Marianella also shares the inspiring success of the Coffee Camp and encourages collaboration for a thriving coffee community.

Learn more about sustainable, ethical coffee practices and how you can support these efforts.

Connect with George Howell here:

https://georgehowellcoffee.com/

https://www.instagram.com/ghowellcoffee

https://www.linkedin.com/in/george-howell-95646b2/

Connect with Tim Wendelboe Here:

https://timwendelboe.no/

https://www.instagram.com/timwendelboe/

https://www.youtube.com/@TimWendelboeCoffee

••••••••••••••••••••••••••••••••

Connect with Map It Forward here: Website | Instagram | Mailing list

💡Support this podcast on Patreon here: https://www.patreon.com/mapitforward

📽 Watch the podcast on Youtube: https://bit.ly/3ouyFYW

🎙 Check out the audio version of our podcast here: Apple Podcasts | Spotify

🧐 Find out more about Map It Forward Mastermind Groups here: https://mapitforward.coffee/groupcoaching

Looking for a business advisor for your established coffee business or startup? Email us here:

📧 email: [email protected]

  continue reading

357 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play